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it pays to be NICE

August 5, 2008 4:07 pm

Nice

Scandinavian fashion is generally described as being well-designed at a good price, but it’s aiming to be NICE, thanks to a collaborative initiative by the Nordic Fashion Association (comprised of the Swedish Fashion Council, the Icelandic Fashion Council, Oslo Fashion Week, Helsinki Design Week, and the Danish Fashion Institute), which will be formally inaugurated tomorrow. The NFA are behind the Nordic Initiative Clean and Ethical (NICE), which aims to promote sustainability and responsibility in fashion production. Their first plan of action is to formulate a Base Code of Conduct to be launched and signed at the United Nations Global Climate Summit in Copenhagen next year. Isn’t that, well, nice?

—Laird Borrelli-Persson

Photo: Noir, Fall 2008. Sacha Maric/Courtesy of Copenhagenfashionweek.com

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