September 2 2014

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Milan’s Best Retail Therapy


Mono-brand flagships dominate the Milanese retail offering, but nowadays, when mix-and-matching brings kudos, it’s good to have a list of original multi-brand boutiques on hand. Here’s our list of between show shopping destinations.

Antonia Giacinti has three boutiques which carry her name—Antonia, Antonia Uomo, and Antonia Accessories. Giacinti has a serious passion for fashion, and it’s infectious, so the best way to shop at her stores is with her, by appointment (+39 0286998340). Look for Lavin, Balmain, and Baleciaga.
Antonia, Via Ponte Vetero, 1; Antonia Uomo, Via Ponte Vetero, 9; Antonia Accessories, Via Cusani, 4

Gio Moretti is A to Z designer shopping. Italian greats like Ermanno Scervino and Luisa Beccaria—labels not so easy to find abroad—are on offer alongside the mopeds. For more local indie labels, check out Daad Dantone, also strategically located in Milan’s golden triangle of luxury shopping is.
Gio Moretti, Via della Spiga, 4; Daad Dantone, Via della Spiga, 25

For those in search of the avant-garde, Antonioli—the impressive canal-side space from architect Vincenzo De Cotiis—in Milan’s Navigli district is the place to visit. Here you’ll find looks from imports like Gareth Pugh and Alexander Wang to Rick Owens and Ann Demeulemeester.
Via P. Paoli, 1

Photo: Courtesy of Antonioli

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