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R13 Is Jean-ious


Attention, denim hounds: there’s a new line vying for your attention. And trust us, it’s amazing. R13 is produced in Italy from Turkish denim, but the edgy, rocker silhouettes are equal parts Tokyo and NYC. While labels like Current/Elliott and PRPS have cornered the high-end jean market with their slouchy, distressed boyfriend styles, R13 is more about sleek indigo versions of your most-loved skinnies and straight-legs. The special stretch material they weave into each pair ensures a fit that molds to your body and only gets better with wear. They offer some avant-garde cuts, too, like a harem style with foldover waistband. And to complete the look? There are biker jackets constructed from vintage calfskin that can only be described as bad-ass.

Available for fall 2009 at Barneys, Opening Ceremony,, and specialty boutiques.

Photo: Courtesy of R13



  1. chloe28tbs says:

    looooove R13. the leather jacket is amazing in person. i stopped in Zoe in Dumbo, Brooklyn and checked it out and ended up buying a pair of the cross front jeans off the website a couple days later. if you cant get to a store to see it in person, try also checking out:

    they have the leather jacket and a little denim too!!

  2. Vivykitty says:

    I looove R13 too! My favorite fits are the “slouch skinny” and the “legging”. I basically live in those two pairs and wear them all the time. They’ve become my uniform. So happy to have found this brand!

  3. majjom says:

    Why would this company choose a model who is not just skinny but looks like she has just come straight out of a concentration camp? This comment is not meant to be abusive or political, I was reminded of distressing images I last saw in history books. I do not notice the product at all, all I can see is the large gap between the toothpick legs

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