Philip Crangi’s First Store To Open This Weekend, Maybe-------
Jewelry designer Philip Crangi is poised to open the doors to his first retail space tomorrow evening, he told us at last night’s CFDA cocktail party at the Four Seasons Restaurant. Well, that is, as Crangi said, “If all goes well and the credit card machine arrives in the mail.” The 200-square-foot boutique at 9 Ninth Avenue (that’s a rendering at left) is tucked in among Meatpacking landmarks Pastis and the Gansevoort hotel. Crangi and his sister (and longtime business partner) Courtney have named it the Crangi Family Project—only appropriate, considering they’re learning the ins and outs of retail as they go along.
“It’s all going to be an experiment,” Crangi explained. “I live and work in the same space, so it’s this fluid environment where all the walls are corkboard and I have all this inspirational stuff.” In addition to Crangi’s fine and costume jewelry, the store will stock incense, sculptures, and home objects of his own design. There’ll also be a rotation of books he’s channeled for the latest collection—such as Huysmans’ decadent novel Against Nature, which Crangi says fueled his recent obsession with all things Egyptian and Art Deco.
But while it’s given him a space to curate creatively, Crangi’s retail experiment has also forced him into practical mode. “There’s so many other little details that you don’t think about,” he said. “You’re like, Well, how is this actually supposed to work as a store?” Getting that pesky credit card machine up and running by Friday’s soft opening, he added, is at the top of his to-do list. Added Crangi, “Otherwise, I can’t sell things.”