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September 3 2014

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Zoë Jordan’s Risky Business

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Designer Zoë Jordan (pictured) has a bit of risk-taking in the blood: Her father is the Irish F1 racing icon Eddie Jordan. But a life in the fast lane wasn’t what Jordan had in mind for thrills; it was making the jump from finance to fashion. “I was in New York about four years ago, but I was a bond trader then. It’s my first time coming back,” Jordan reminisced at the stateside debut of her London-based line, Irwin & Jordan, last night. “I’ve actually enjoyed New York this time, because I’m not getting up at five a.m.! And now that I’m doing fashion, it doesn’t feel like work at all. I love it.”

Fun as it may be, Jordan’s 2-year-old label has earned some notable stripes. The recently engaged designer counts a group of Brit girls-about-town, including Alexa Chung and Sienna Miller, as fans of her sharp Savile Row-style tailoring and feminine touches. At the New York fête, a polished set snapped up the pre-order Fall 2010 pieces. Most styles, such as a mini-houndstooth blazer with leather shoulder detailing or a rosy nude double-faced silk dress with oversize lapels, hovered in the $300 to $600 range. Meanwhile, West Hollywood boutique Arcade by Rochelle Gores has picked up the line, where it’ll soon share rack space with labels like Alexis Mabille, Kimberly Ovitz, and Erdem. That might be enough for most designers looking for kicks, but not Jordan. “I climbed Macchu Picchu about two months ago, and I’ve got a marathon coming up,” she said. “I guess I do like a little bit of a rush every now and then.”

Photo: Joel Schildhorn / PatrickMcMullan.com

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