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July 26 2014

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Blasblog: What Goes Into Your Gucci

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There’s construction under way at Gucci’s Fifth Avenue flagship, but it’s not your average renovation. The work currently on view there is that of the artisans of Gucci’s leather empire, putting the finishing touches on the fashion house’s best sellers. The Artisan Corner Tour began in San Francisco, hit Chicago and Beverly Hills, and arrives for its final stop in NYC today. “This is one of Gucci’s core values: a high respect for its heritage,” creative director Frida Giannini explained. “We wanted our clients to witness firsthand the expertise and skill performed by our artisans. It is thanks to these people that Gucci has built its almost 90-year history.” For anyone who needs a primer on why some bags cost more than others—a conversation I routinely have with my family back home in Missouri, and one that’s made news again this week, as the Times wonders what makes $550 khakis worth $550—this provides a great visual reference. The team assembles some of Gucci’s most iconic handbags—including the New Bamboo bag, Giannini’s current fave—right there in front of your eyes, showcasing the meticulous details that go into these products. The look evolves; the methods don’t. “The style of the products has certainly changed,” Giannini assured us, but the way in which they are made is exactly the same.”

Photo: Courtesy of Gucci

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  1. miamiolivia says:

    MiamiOlivia loves how their work aprons have the Gucci Stripe on the straps. Italians have so much passion for this (and many) trade(s). http://miamiolivia.blogspot.com

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