Kiwis Take Topshop
New Zealand’s first ever Topshop opened on Saturday. Almost immediately after, it closed. That’s a good thing (for Topshop, if not necessarily for New Zealanders). A near-dawn crowd took less than two days to pick the racks clean.
The NZ branch opened in Karen Walker’s The Department Store in Auckland after the retailer approached Walker about a partnership. Lines formed long before the official 9 a.m. opening—canny types were making 6:56 a.m. appointments at the adjacent, in-house Stephen Marr hair salon to get in earlier—and the shop was near capacity at 7:15 a.m. Walker and Topshop senior buyer Rachael Proud picked the merchandise personally. Looks like they knew what the Kiwi customer wanted. (As it happens: Topshop’s signature line, denim, shoes, and bags.) The store is now closed, but will reopen following restocking in mid-May.