August 31 2014

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Prada’s New Home Away From L.A. Home


Over the weekend, Prada unveiled its latest store at Orange County’s tony South Coast Plaza shopping center. Prada go-to architect Roberto Baciocchi designed the 5,070-square-foot space, with luminous polycarbonate curtains framing the store’s two wide entrances, windows, and light boxes. Inside, you’ll find pastel green canvas walls, smoky mirrors, and a series of polygonal areas highlighting each product category: womenswear, menswear, accessories, bags, and shoes. Even Angelenos, who have a local Prada of their own, may want to make the drive. In addition to the space, South Coast Plaza will stock exclusives such as handbags in tropical floral prints and the new Prada archive Prints capsule collection, which hits stores in May.

Photos: Courtesy of Prada

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