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April 21 2014

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Tucker’s Contemporary Classics

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Fans of Tucker’s perfect blouse—the silky, voluminous-sleeved, and often charmingly printed variety on which the label was built—can rest easy. According to designer Gaby Basora, even as her collection has blossomed into a full vision, that beloved piece will never be forsaken for newer, flashier silhouettes.

“If you look at someone like Agnès B, she has her classics,” said Basora last week. “If you have a leather jacket that you love from the eighties, most likely you’ll be able to find it again. Jean Touitou from A.P.C. does that too. I love that model. That’s what I’m hoping to be build over here, a kind of heritage brand.”

Nevertheless, since last fall, when she added outerwear, knits, and a whole host of new blouse and dress silhouettes, Tucker has become a bona fide collection, instead of a grouping of great items. It boosted her sales to now over 300 stores, including a healthy global presence in Europe, the Middle East, and Japan. That jump is also not surprising, since Basora’s longtime louche and groovy seventies aesthetic is now dovetailing with the Me Decade fever all over the runways. Her spring lineup is no exception, with YSL-esque ruffle-necked wrap blouses and dresses, lean high-waisted trousers, and maxi dresses and blouses with open tie necks—all, of course, in fab prints. Just imagine the vintage wardrobe of a woman who either dated or married any member of the Rolling Stones.

As for what’s next, Basora says to expect more collaborations, but not quite like the one she did last year with Target. “I’m going to work with other designers that I love who are doing things in other categories,” she said. And so the House of Tucker grows.

Photo: Courtesy of Tucker

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