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July 28 2014

styledotcom Ali Hewson and Danielle Sherman open up about @EDUN_NY's future: stylem.ag/Uw9Fzz pic.twitter.com/ApccIeRLP9

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A New Parent For Proenza, When Marc Met Diddy, V For Victory (And Vodianova), And More…

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Is Proenza getting a new parent? Rumor has it Theory president Andrew Rosen—who, in addition to controlling Theory and Helmut Lang, has invested in Rag & Bone, Alice + Olivia and Gryphon—is mulling a stake in the New York label. Pemira, which owns 45% of the business is looking to sell its share; designers Jack McCollough, Lazaro Hernadez, and CEO Shirley Cook will keep their 55%. [WWD]

It’s battle of the newspaper glossies this weekend when the first Sally Singer-edited issue of T and the first Deborah Needleman-edited issue of WSJ. hit stands. A hundred lucky people got a sneak preview today, though: T put 100 copies near their offices on 40th Street, which, according to Twitter, were gone within 2 hours. [@themoment]

Is Diddy elbowing in on Kanye territory? The rapper is certainly courting the fashion world at the moment: His next album, Last Train to Paris, features spoken-word cameos from Marc Jacobs, Isaac Mizrahi, Tommy Hilfiger, and André Leon Talley. [Huffington Post]

And Natalia Vodianova (left) must have had her Jock Jams blasting lately. The gorgeous model has been repping her home country of Russia on two separate athletic fronts lately: As the official Ambassador of the 2014 Olympic Games in Sochi, and as part of a delegation to secure the 2018 World Cup for Russia. [Modelinia]

Photo: Luca Cannonieri / GoRunway.com

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