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July 22 2014

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Men and Women in BLK [DNM]

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Johan Lindeberg is a man on a mission. Since launching his contemporary label, BLK DNM, in February, he has opened a pop-up store on Lafayette Street (which, he revealed to Style.com, is now a permanent retail address), and published the biannual BLK DNM Gazette, featuring the brand’s collaborative efforts with his posse of downtown artist and filmmaker friends. The Swedish designer also has a forthcoming unisex fragrance . Today, he unveils one more addition to the BLK DNM family—sunglasses. The look of the limited-edition, unisex styles is very Lindeberg. Created in collaboration with the nearly 100-year-old eyewear brand, Moscot, the shades are sleek and jet black—just like the frames he regularly sports. “I didn’t want them to look too preppy,” Lindeberg told Style.com of the three different options. Each style rings up at $295.

The collection will be available starting tomorrow at the BLK DNM store, located at 237 Lafayette Street, NYC, and online at moscot.com and BLKDNM.com
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Photo: Courtesy of BLK DNM

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