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How Doo-Ri Does


“I started the season being inspired by a couple of Beardsley illustrations,” Doo-Ri Chung says of her Spring 2012 collection. “Using that as a starting point, I did some sketches that became the foundation for the prints, and throughout the development of Spring, the idea of illustration really played a part in not only the prints but how I chose the fabrics.”

Her collection will make its official debut tomorrow afternoon at Eyebeam, but got a sneak preview of the designer’s sketching process. In the video (above), she is sketching the first look she ever created for her Spring collection. “I was thinking of a single piece of fabric that was anchored by the belt,” she tells “I wanted to create a soft yet tailored look by adding the pleats to the draping.”

Designer Update