The Men Of MAN-------
Menswear hit the catwalk in London today for LFW’s dedicated MAN by Topman day. For those of you who weren’t able to make it to the U.K., Style.com is exclusively debuting three short films from Fashion East and Hidden Agency showcasing the Spring ’12 collections by designers Shaun Samson, Matthew Miller, and Martine Rose. And check back tomorrow for more on the best of London menswear.
Samson looked to California and the early-nineties surf/grunge culture for both the video and his collection. In the film, the long-haired surfer boy, clad in Samson’s Mexican blanket print clothes, is on his way to his utopia: the beach, of course.
Filmed at an abandoned construction site on London’s Docklands, Matthew Miller’s video reflects his futuristic approach to design and his exploration of how the male figure can coexist with technical figures.
The designer was inspired by classic outsiders of iconic youth skateboarding culture, like Kurt Cobain and Zephyr skater Jay Adams, so it’s fitting, then, that the video was filmed at London’s Crystal Palace Park and Mile End Skate Park. This film takes the form of a trailer for a skater documentary about vulnerability and youth.