August 21 2014

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Psychedelia Down The Hole


Despite the rainy weather, a crowd including Charlotte Ronson, Fabiola Beracasa, Jenne Lombardo, and Maggie Betts turned out last night at The Hole gallery downtown for Evan Gruzis’ True Religion-presented solo show, Exotic Beta. The show is the second exhibition for the year-old venue founded by Kathy Grayson, former director of the now-shuttered Deitch Projects.

“Evan has this cool eighties California vibe,” Grayson told “He studies clichés and notions of taste.” Indeed, Gruzis’ psychedelic works straddle the line between the cult-y and the cheesy. As one guest remarked while surveying a neon-inflected ink painting featuring a palm tree, “I get it—it’s Miami Vice!”

As for the wearable art, Gruzis created one-of-a-kind subversions ($500 to $5,000) of True Religion classics, such as leather motorcycle jackets featuring “the dude from Phish” and acid-washed jeans with python-skin appliqués, all on sale at the gallery’s neighboring shop. After the exhibit, the guests retreated to their seats in the gallery’s cavernous candlelit back room for a dinner catered by The Fat Radish.

Exotic Beta is open through October 22 at The Hole Gallery, 312 Bowery St., NYC.

Photo: Carly Otness /

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