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Style File Blog

february 23, 2012

Shopping alert

Fancy That

07:02 AM
"It's not about being a site fueled with expensive stuff," Joseph Einhorn says of his Web site,...

Shopping alert

On Our Radar: Vionnet

08:02 PM

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Designer update

Pringle’s Valley Girls

January 10, 2012  10:57 am

For its first time ever, Pringle of Scotland enlisted David Benjamin Sherry, who has shot for the likes of i-D, Dazed & Confused, and Another Man, to photograph its Spring ‘12 campaign. Sherry also joined Kati Nescher and Suvi Koponen in front of the lens as one of the models for the menswear campaign. Style.com has exclusive behind-the-scenes footage (above) of the group at work in Switzerland’s Verzasca Valley, with Nescher and Koponen striking a pose against the rocks in Alistair Carr’s asymmetrical-print knits and layered dresses. Images from the campaign, below.

—Kristin Studeman

Photos: David Benjamin Sherry

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