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July 30 2014

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Chung Change

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Alexa Chung already has a lot of jobs on her résumé these days, including model, British Fashion Council ambassador, television host, and British Vogue contributing editor, and soon she might be adding “designer” to the list. Though she has collaborated on design projects with labels like Madewell, the British style star confirmed this morning that she is looking to launch her own clothing line. In the latest issue of Numéro magazine, Chung reportedly said she has “nothing to lose” by starting her own label. “In this current era of celebrity no one believes you actually design the stuff anyway, even though I sketch everything myself,” she explains. “So if it sucks I can say I had nothing to do with it, and if it’s really good I can say ‘Here are the drawings, it’s all my own work!’ ” Chung hasn’t revealed any details about the line yet, but we’re expecting to see the usual Chung signatures—plenty of floral prints, vintage-inspired numbers, and lots of layering pieces.

Photo: Danny Martindale / Getty Images

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