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September 3 2014

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EXCLUSIVE: Bruce Weber And Dior Homme’s Can I Make the Music Fly?

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When the droves that came to Miami this week depart at the end of Art Basel Miami Beach, one new arrival will stay: Dior Homme, which opened its new store, and fifth in the U.S., on December 1st. Tonight marks the boutique’s launch event and, for the occasion, the label commissioned Miami native Bruce Weber to create a film that will become a permanent installation at the new store. “It’s one of the great perks of my job that I have the ability to work with these creative talents who I so admire,” says Dior Homme’s creative director, Kris Van Assche. “Bruce is an incredibly talented photographer and filmmaker and one of the most influential figures in the world of fashion. This new film is particularly fascinating as he brings a very personal aesthetic, and we tapped a particularly diverse range of young males.”

For Can I Make the Music Fly?, Weber tapped a few prodigies of the dance and classical music world: among them, fashion favorite Charlie Siem, who at 26 is already the veteran of several ad campaigns; the Ukrainian ballet dancer Sergei Polunin, whom Weber calls “the dance world’s fastest-rising star”; and 10-year-old Claudius Agrippa, an “astonishingly gifted” violinist. They do make the music fly, like the film’s dedicatee, the frenetic pianist Glenn Gould, used to. If this kind of impassioned playing seems to border on spectator sport, that’s all part of the Weber point. Miami, the photographer said in a statement, “is my hometown and also the hometown of a great ballet company and orchestra—and last but not least, the hometown of the Miami Heat. I made this film with all of that in mind; as well as my love for classical music and how sometimes the wildness of the 4th quarter of a basketball game is like the giant leap of a ballet dancer.” The trailer premieres exclusively on Style.com, above.

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