August 30 2014

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Dior Takes Harrods


As part of a larger initiative to ring in Raf Simons’ new era of Dior, the storied French house will veritably annex Harrods in London from March 16 through April 14. Dior, whose relationship with London goes way back (Mr. Dior actually staged a show at Harrods back in 1953), will install 33 window displays, complete with Dior iterations of the London phone booth, teddy bears, and Dior-clad beefeaters. The exhibition-cum-event will also offer vintage photographs and sketches, 40 perfectly fashioned mini couture dresses, and an installation featuring gowns worn by the likes of Jennifer Lawrence, Emma Watson, and Marion Cotillard. Anyone looking to take home a piece of the action, limited-edition products like Dior cupcakes (you can buy a box of four for $29.75), a snow globe, and a Lady Dior bag (a favorite of the late Princess Diana) in tartan and crocodile, will be up for sale. And those of us who won’t be in London this month might not be completely out of luck: The house is reportedly opening additional pop-ups around the world this spring.

Photo: Photo: Bettmann / Corbis

Dept. of Culture