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September 1 2014

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Jessica Stam Joins the LPD Dream Team

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LPD's Stam Shirt

What does Jessica Stam have in common with Karl Lagerfeld, Miuccia Prada, Riccardo Tisci, and Dries Van Noten? The model can now claim an LPD New York T-shirt boldly emblazoned with her last name and birth year (’86) in black. Last night, Stam and LPD founder Benjamin Fainlight hosted friends including Jennifer Fisher and Athena Calderone at The Jane hotel to celebrate the launch of the new “Team Stam” collaboration jersey that will benefit the catwalker’s charity of choice, Many Hopes, which invests in sustainable community development in Kenya. One hundred percent of the proceeds from each shirt will go to the foundation. “My friend connected me with Stam and thought there was potential to use LPD and her shared platform to give back to a really great cause,” Fainlight told Style.com.

Over the past year, LPD New York’s novelty tees have developed a cult following with the street-style set, and Fainlight recently expanded beyond designers’ names with the Artist Series, which includes Hirst, Pollock, and Warhol styles. Beginning with Team Stam, we think Fainlight is onto something with models—who wouldn’t want to advertise their allegiance to Team Campbell, Team Moss, or Team Smalls? The designer hinted, “Well, I can’t give away too much, but I might just have that same concept coming out with a prevalent online retailer [chances are it's Net-a-Porter] that has been amazing about supporting the brand and giving us a global stage.” Building off of this idea, Stam suggested, “It would be neat if other philanthropic models like Liya Kebede, Christy Turlington Burns for Every Mother Counts, and Karlie Kloss for FEED got involved in another round of shirts.”

A potential model series isn’t the only project in the pipeline for LPD. On Friday evening, the label will stage its first NYFW concept presentation in conjunction with Conflict of Interest (known for its witty fashion T-shirts splashed with puns like “Ballinciaga” or “Ill Slander”). At the Spring ’14 show, Fainlight will debut a full cut-and-sewn collection including tailored outerwear, knitwear, and trousers that reportedly focuses on unorthodox finishings and treatments. “I really wanted to play with the conventions of streetwear and incorporate high-fashion concepts,” Fainlight said. “I think this new direction will show people that we’re a lot more than a T-shirt brand.”

Photo: Courtesy of LPD NYC

Photo: Courtesy of LPD NYC

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