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April 20 2014

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Dsquared²’s Night On The Town

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Dsquared²’s Dean and Dan Caten have built up quite a library of quirky fashion films—and they’ve added to it for Fall ’13. Today, they’ve released Hot as Ice—a short by up-and-coming director Senio Zapruder that showcases this season’s men’s and women’s collections, which are dubbed #lanouvellenoir and #lesdamesmasculines, respectively. While its setting was inspired by a smoky 1940s New Orleans lounge, the flick blends a little New York and a dash of Paris, infused with a decadent Chinese edge. In fact, the dialogue is entirely in Chinese—with subtitles, of course. “Chinese aesthetics have a different kind of severe, regal allure,” offered the designers of the concept behind their latest cinematic endeavor.

The video stars Fallou Gueye and Sung Hee, the latter of whom fiddles with Champagne glasses, marches with a trumpet, and even plays some iteration of sartorial golf with a clarinet and brightly hued handbags while showing off Dsquared²’s Fall wares. An apt expression of the brand’s signature fusion of glamour and wacky fun, the film debuts exclusively above.

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