Lane Crawford Is Shanghai and Mighty-------
Tomorrow China’s leading luxury retailer, Lane Crawford, will open the doors to its brand-new Yabu Pushelberg-designed Shanghai flagship. A veritable designer mecca, the outpost is LC’s largest property and stands to stock five hundred international fashion, jewelry, beauty, and lifestyle brands.
A buying team of eighty-five experts curated the store’s comprehensive brand selection, which includes everything from Saint Laurent to Sacai to J.Crew. Lane Crawford is notable for introducing the latter into the Chinese market for the first time. Additionally, the three-floor store boasts a series of pop ups, and three homegrown labels—Helen Lee, Ms. Min, and Chictopia—will be carried in the flagship’s Hub section, which aims to promote and nurture emerging industry talents. Lane Crawford is also set to implement its first e-tail meets in-store facet in Shanghai: Customers will be able to pick up and return Internet orders at a special concierge center, marking an innovative fusion between the online and the on-ground.
Lane Crawford plays a long-standing and important role in China’s luxury goods landscape, with multiple branches already operating in other cities such as Hong Kong and Beijing. But Shanghai holds a special place in its heart. “Since the company opened its first store here in 1872, the city has been an important part of our heritage,” said company president Andrew Keith. “We are thrilled to be back.”