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July 29 2014

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Lulu In Love

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Lulu & Co. Spring '14

Lulu Kennedy has David Lynch on her mind. “I am probably David Lynch’s biggest fan, and ‘Mysteries of Love’ on the Blue Velvet soundtrack really got me thinking about love. In fact, love is an ongoing theme for me,” she said. Hearts, polka dots, and roses then—symbols of love for the Lulu & Co. designer—flow throughout her Spring ’14 lineup, which debuts exclusively here. The “Co.” bit in this collection comes from the Scottish queen of quirk Louise Gray, whom Lulu calls the “ultimate vibrant cool girl, with a cult following and ferocious ideas.” That ferocity appears in a dress with clumps of sequins and heavy embroidery in the shapes of hearts and arrows. For a lilac dress with mint green metallic foil details, Grey blows up a photo of a rose, tears it up by hand, then rearranges the pieces as a collage. The effect is abstract, fragmented, and almost tribal.

Lulu & Co. Spring '14

Kennedy is equally focused on fabric innovation, especially in denim. “I found a mill that is producing this astonishing denim with stretch——it eliminates a lot of the issues around fit.” She whipped the material into a sexy peplum pencil skirt with a bodice tank, as well as a va va va voom dress with a fluorescent yellow belt. Also on offer are a grown-up gray and white shift dress and a bodice-detailed frock with Kennedy’s take on gingham: digitized, then blown up. The silk joggers and bomber jacket make a successful return this season, this time in a dreamy cloud print. And while Spring was a notably grown-up outing, Kennedy’s cheeky, grunge-tinged slogan tee’s make a comeback, too, lending that playful Lulu sensibility to her rapidly expanding range.

Photos: Courtesy of Lulu & Co.

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