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Palmer//Harding’s Ode to the White Shirt

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Palmer//Harding

The white shirt is having a moment at LC:M—but it’s not the boring wardrobe staple kind. First up was Massimo Casagrande, who put rubber and graphic details on his impeccably tailored tops at Fashion East. Then there was Alastair Guy’s new exhibition, White Shirts, which debuted via a private view at the Century Club last night. The photographer lensed the likes of David Gandy, Luke Evans, and Todd Lynn in crisp white wares, and showed us how the right subject can make the oft ordinary look extraordinary.

Emerging brand Palmer//Harding (designed by Levi Palmer and Matthew Harding), too, proved just how covetable a white shirt can be. “We feel the white shirt is a neglected bit of a man’s wardrobe,” offered Palmer. “Yes, they can be beautifully done and impeccably tailored, but they are always thought of as layering pieces, and we want to make the white shirt the star of the show.”

Palmer//HardingFor their second official menswear collection, Palmer and Harding aimed to inject the ease and attitude of a T-shirt into more traditional shirting options. And they did just that with an artfully constructed button-down with a built-in jersey tee feature, asymmetrical options, their now-signature spiral pleat back, and their amusing reverse mullet shirt. “Yellow in the front is the party bit and white in the back is the business end,” explained Palmer.

Trousers with neon belt-loop details, a chartreuse biker jacket, and a teal suede tunic rounded out the collection, and demonstrated why the duo have already caught the eye of stockists like Dover Street Market and Ikram. “I find that men can be quite timid in their fashion choices,” said Palmer. “They want something traditional, but they also need something a little fashion-y to break up the same old, same old. Our collection is still safe—but we hope there’s a lot of modernity in it.”

Photos: Cecilie Harris

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