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July 30 2014

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Calvin Klein Snaps Back to the Nineties

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CALVIN KLEIN

Calvin Klein the brand has a bigger claim on the nineties than most: The decade was Calvin Klein the man’s heyday. For Fall, Kevin Carrigan keyed into that heritage with collections for women and men that were defined by their heather gray color palettes and their soft, unstructured layers. Most nineties of all was underwear stitched with the company’s logo that peeked not just from the waistbands of jeans, but also tube skirts for the girls and tailored pants for the boys. The briefs conjured visions of Kate Moss and Marky Mark, aka Mark Wahlberg, in their own heydays, when they starred in Calvin Klein commercials. The company recently launched a #MyCalvins marketing campaign on Instagram that seems to be catching on—3,158 photos of hard abs and nearly bare asses and counting. The point being that Carrigan and co. are equally as focused on the now.

Calvin Klein

In a season in which a return to comfort and an emphasis on sweater dressing are two of fashion’s big messages, Carrigan’s collections had a lot going for them. On the women’s side, an outfit that combined an oversize twinset in soft, ribbed black angora and slouchy boot-cut jeans that pooled over slip-on style sneaks was a personal favorite.

Photo: Neil Rasmus/BFAnyc.com 

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