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September 2 2014

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Say “I Do” to Catbird’s Engagement Ring Debut

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Catbird

If your ring game is the envy of others, you already shop at Catbird. For the past decade, the Brooklyn-based jewelry brand and store has been the borough’s go-to for bohemian baubles. And thanks to Girls like Lena Dunham and Jemima Kirke donning Catbird’s designs, the label is slowly gaining mass national appeal.

Considering Catbird’s biggest claim to fame is its knuckle ring, it’s no wonder that the label’s devotees stack their finger accouterments with masterful skill. “It’s like New York living. After a certain point, you just sort of have to put things on the ceiling,” general manager Leigh Plessner told Style.com. If “building up” (as Plessner calls it) doesn’t come as organically to you as it does to experienced jewelry mixers, Catbird breaks down the science with its fun how-to, aka Anatomy of a Stack.

Catbird ladies might want to start dropping hints to their special someone, because today the brand launches its own line of engagement rings. With the design studio now a stone’s throw away from the shop, the addition seems a natural progression for owner Rony Vardi. “We’ve wanted to do this for a really long time,” Vardi said. The Swans collection, as it’s been dubbed, offers semi-customizable white, rose, and standard gold bands that come with rose-cut diamond centers flanked by rubies or white or black diamonds. In keeping with the “casual luxury” of Catbird’s effortlessly cool aesthetic, the rings are “classic and simple enough that they can go with everything, but they still feel really super-special,” explained Vardi. Plus, the stones are set with a slight bezel lift, which makes these rings ideal for layering. When it comes stacking on The Swans, don’t forget to say I do.

Priced between $1,350 and $5,600, The Swans collection goes on sale today, and debuts here, exclusively on Style.com.

Photo: Courtesy Photo

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