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Lady Gaga Gets a Porter Magazine Cover for Her Birthday

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Porter, Net-a-Porter’s new magazine that launched with an Inez & Vinoodh-lensed Gisele cover in February, certainly knows how to grab an audience—and rack up downloads. Today, the publication’s Instagram account posted a teaser cover of Issue 2, instructing followers to download the #IAmPorter app to discover the mystery cover girl. A second Instagram featuring giant Mickey Mouse ears and the question, “Who’d wear a hat like this? #ARTPOP #ISSUE2,” quickly confirmed the answer: Lady Gaga. Coincidentally (or not so coincidentally?), today also happens to be the star’s 28th birthday.

To encourage social media sharing among Gaga’s many devoted fans, readers can upload photos to the #IAmPorter app and superimpose her famous Philip Treacy headpieces onto the image. Warning: It’s almost too much fun. Prepare for total selfie overload.

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Dept. of Culture