Vetements’ Collection of Ideas Debuts in Paris-------
The foursome behind the new label Vetements, which means “clothes” in French, first met at Maison Martin Margiela. After a time, they all dispersed, but the backstory goes a long way toward explaining why, now that they’ve formed a collective, not one wishes to be identified by name. What we can say, however, is that it’s an international crowd with cred—they’re Austrian, Belgian, Ex-Soviet Union, and French, and they’ve done time at Balenciaga and Céline.
Regrouping has been “kind of like a high school reunion,” one of the designers said the other day. “But what we really want to do is just make clothes that are timeless, personal, and nice to have. It’s more a collection of ideas.”
The kind of woman Vetements is talking to is urban, but she’s into pushing it with not-too-basic wares such as vintage 501s reworked as a skirt with uneven, raw hems; boxy jackets in heavy biker leather; and conceptual pieces like garment bag shearling coats and sleeveless vests (these come with a separate set of sleeves). “Brutalist” basics cover a lot of ground, from T-shirts and sweaters to trenchcoats. These are offered in seasonal colors of charcoal, navy, taupe, bordeaux, and black, and the range is brightened by the occasional flash of aluminum nylon. Judging by the retailer response (and the clothes, of course), this wearable compilation of ideas is full of good ones—Opening Ceremony, Joyce Hong Kong, and Maxfield in L.A. have already picked up the brand’s debut collection.
“It’s not topical, we’re not talking themes,” the designer noted. “We’re talking pieces that work on their own and play off each other.” We’ll be keeping an eye out for what this mysterious quartet does next.