Z Zegna to Get a Moment in the Spotlight at Pitti Uomo 86-------
Pitti Immagine announced today that Z Zegna will be this year’s Guest Designer, an honor that comes with a special presentation for the collection during the fair, opening June 16. Designer Paul Surridge’s effort to modernize the Zegna brand seems to be paying off, as he joins past Guest Designers including Kenzo, Carven, and Damir Doma. That puts Surridge in position to carry the torch for cool, forward-looking menswear at this year’s show. Gaetano Marzotto, president of Pitti Immagine, had this to say: “This young and innovative collection reinterprets formalwear by combining it with sporty materials and themes inspired by city lifestyles, and therefore, is very much in tune with the entire cutting-edge area of our fair.”
Additionally, this year marks the sixtieth anniversary of Centro di Firenze per la Moda Italiana, and to celebrate, Pitti will host a series of events throughout Florence with famed Florentine designers Salvatore Ferragamo, Gucci, Emilio Pucci, Roberto Cavalli, and Ermanno Scervino.