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July 26 2014

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Karmen Pedaru Takes Us Inside Michael Kors’ Jet-Set Shanghai Experience

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Karmen PedaruMichael Kors staged a “Jet-Set Experience” at Shanghai’s Hongqiao International Airport on Friday, complete with a runway show of one-off pieces designed to convey the designer’s glamorous style and a crowd that included house favorites like Freida Pinto, Hilary Swank, and Camilla Belle. The collection was divided into three very Kors-ian groups: big city, mountain retreat, and beach resort, each of which was accompanied by high-def video projections on multiple surround screens. To drive home the jet-set message and heighten the immersive experience, there was a private jet parked smack-dab in the middle of things. (The plane belonged to John Idol, chairman and CEO of Michael Kors Holdings Ltd.—talk about high-flying.) The evening followed a Thursday night party for Kors’ recently opened Shanghai flagship in the city’s Jing An Kerry Centre; it is the brand’s largest to date in China and brings its tally there to about forty. Sixty more are planned for the next five years. Model Karmen Pedaru, who wore the show’s finale gown, a slinky plunge-front number in cherry red with a matching fox fur stole, shares some photos from the Shanghai event. Click for a slideshow of her snaps.

Photo: Courtesy Photo

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