Who Is On Next Crowns a New Crop of Rising Talents-------
Over the past decade, the Who Is On Next competition has become a champion of Italy’s design strength. Yesterday’s tenth edition of the competition (sponsored by Alta Roma and Vogue Italia with Yoox.com), along with the accompanying exhibition in Rome, was a testament to both its impressive history and its promising future.
The three designers who joined the winner’s circle were Salvatore Piccione, Aliza Shalali Daizy, and Milica Stankovic. Piccione’s ladylike shapes, covered with engineered prints, beading, and embroidery, depict an imaginary garden world of flowers and bumble bees for his Piccione.Piccione collection. “The more detailed things are, the more excited I become,” said Piccione, who is originally from Sicily, backstage after the show. The London-based designer and print master has worked with the likes of Mary Katrantzou, Longchamp, and Céline.
Israeli designer Aliza Shalali Daizy, of Daizy Shely, also took top honors for her complex embellishments, an exuberant mix of feathers, geometric beading with hand- and digital-print leather. Daizy, who has lived in Milan for five years, decided to stay on after studying fashion at Istituto Marangoni. “I worked so hard for the past six months creating all the fabrics because I believe in what I’m doing,” she said.
Serbian designer Milica Stankovic won for her Corion bag collection, which mixes lattice-braided calfskin and reptile with sculptured metal handles, all made in Tuscany. Stankovic, based in Paris, worked with Jean Paul Gaultier and Jean-Claude Jitrois and was inspired to start her label by her grandfather, a former tailor to the king of Serbia.
Last night’s exhibition at the Museo di Roma in the Palazzo Braschi also showcased the pieces by all past winners, from 2009′s Marco de Vincenzo (whose brand has recently been picked up by LVMH) to Stella Jean, who won in 2011 with her mix of African wax prints and fifties shapes. 2013′s winner, Austrian Arthur Arbesser, produces his collection in Milan, but he came back to Rome to see the competition. Arbesser, who launched his brand after working for Giorgio Armani, will present his first runway show in Milan next September.