August 28 2014

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Move Over, Tory and J. Christopher: The Burch Daughters Open Their First Shop in Soho


With a family name like Burch, if you’re going to make a foray into fashion, it had better be a good one. And with their newly launched sportswear brand, Trademark, sisters Pookie and Louisa (daughters of J. Christopher and former stepdaughters of Tory) have done just that. Since early this year, they’ve been turning out quietly arty clothes (Donald Judd’s work is a major Trademark design touchstone) that wouldn’t look out of place alongside Jil Sander or Céline, but which all clock in around $100 to $500 a piece. And now they are placing the finishing touches on their first boutique, set to bow in Soho at 95 Grand Street during the start of New York fashion week.

A brick-and-mortar location was always in the cards since, as Pookie says, “We really wanted to be able to express the entire world around Trademark. And the location was what we’d been looking for: There was foot traffic, but it was still more interesting. The space has a lot of special details about it, and it just had the right energy.” Swedish stark-meister Andreas Bozarth Fornell’s firm, Bozarthfornell Architects, whose client list reads like an industry who’s-cool (Acne Studios, Opening Ceremony, Kenzo), was brought in to design the shop. “It was all about having this beautiful, minimal space with clean lines that felt very modern but still a little bit nostalgic and touching on the classic elements,” says Louisa.


Also on the duo’s docket for autumn? Their first official ad campaign, lensed by British youngblood Jamie Hawkesworth. His beautifully uneasy fine-art work has earned him a commercial résumé that includes the likes of Jil Sander, J.W. Anderson, and Loewe—as well as the longtime admiration of the Burch sisters. For Trademark’s Fall imagery (which debuts exclusively on, Hawkesworth, stylist Sara Moonves, and a bare-bones crew headed to Lancaster, Pennsylvania. Models were street cast and shot in barns and against the rural backdrops of the prevalently Amish area. The end result is a dreamy tension between the pastoral and the decidedly present-day. “We thought the landscape was really special. And we also felt like we wanted to do something that Jamie was comfortable with and was excited about,” says Louisa. “And I think for Jamie, he loves to photograph real people.”

Trademark, 95 Grand Street, New York. For more information, visit

Photos: Courtesy of Trademark

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Shop the Look: Labor Day


STL_082514_800_width_no_text[3]Summer’s last hurrah, Labor Day weekend, is just around the corner. Before we trade out summer sandals and breezy basics for fall favorites, we’ve got one last beach trip on the books. We’re packing easy separates like tissue-thin tees, flowy skirts, and a bag large enough to fit all of our sun essentials—in red, white, and blue, of course. Shop our Labor Day must-haves from Suno, Tabitha Simmons, Sundry for J.Crew, and more, below.

1. Suno multigraphic dots pleated skirt, $775, available at

2. Hatmaker Nivola grosgrain-trimmed straw hat, $555, available at

3. Sundry for J.Crew printed palm tree tee, $68, available at

4. Clare V. Marine Grand tote, $230, available at

5. Tabitha Simmons Dolly silk-jacquard espadrille flats, $395, available at

Photos: Courtesy Photos

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EXCLUSIVE: Game of Thrones Star Sophie Turner Fronts Karen Millen’s Fall Campaign



Over the past year and a half, British-based retailer Karen Millen has successfully implemented a major rebranding transformation to appeal to hip, younger customers, both in the U.K. and worldwide. Following the recent openings of two major flagships (one in Knightsbridge and the other on Fifth Avenue here in Manhattan), the contemporary label kept up its momentum last week by teasing the trailer to its new Fall ’14 campaign video, titled The Journey, featuring a mysterious, red-haired leading lady, which elicited the response: “Who’s that girl?”

Today, the full film debuts here on, where KM is revealing none other than up-and-coming actress Sophie Turner (who is best known for her role as Sansa Stark on HBO’s Game of Thrones) as its face of the season. The brand assembled a creative dream team for the project, including director-photographer Glen Luchford; stylist Katy England; and It Brit models Rosie Tapner, Lara Mullen, and Brogan Loftus, who explore the vibrant East London neighborhood alongside Turner, wearing pieces from the latest collection. “The idea behind the campaign is to bring our brand world and our woman to life. It is designed to give an evocative snapshot into the energy and creativity of London, where our inspiration is drawn from and the KM atelier is based,” explained Gemma Metheringham, KM’s chief creative officer. “The KM woman has both style and substance: She’s memorable, with a strong character. Sophie is not only very talented, but she also has a great personality and powerful energy, in addition to being incredibly beautiful.”

To coincide with its #KMTheJourney campaign, the retailer will also host a pop-up at its Brompton Road location for six weeks beginning September 1. There, it will offer a curated selection of 15 statement-making fall coats that shoppers can customize in a variety of luxurious fabrications. Below, Turner took time out of her busy filming schedule (in addition to currently shooting season five of GOT in Belfast, Ireland, the talented 18-year-old will also appear in two forthcoming films, Barely Lethal and Alone) to chat with about her Karen Millen campaign, personal style evolution, and more.

How has your opinion of Karen Millen changed since working with them on the new campaign?
When I was growing up, I always saw Karen Millen as a resource for women who were a bit older. Since I started going into their stores more over the past few years, I’ve realized it’s for people of all ages, and actually a really cool brand that I can believe in, so I jumped at the chance to be a part of their campaign when they approached me.

What was the chemistry like with the creative team on set in East London?
I had so much fun during the two days we shot. The director, Glen [Luchford] was just incredible. He’s been behind so many awesome campaigns—like Calvin Klein and Yves Saint Laurent—so I couldn’t believe I was actually working with him. And with Katy [England] behind the styling, we really had the best of the best on this team. It was kind of funny because we were in the middle of London shooting a fall film on what had to be the hottest day of this summer. I was wearing this huge puffy coat and—not to sound gross—but there was definitely sweat dripping down my back.

Speaking of coats, what were some of your favorite items you wore for the shoot?
I absolutely loved that black faux fur coat I’m in when they finally show my face toward the end of the film. I could see myself wearing it casually or for a really posh night out, and it would be perfect for both occasions. The clothes are so versatile, and I will be mixing and matching them with pieces from the ’80s and ’90s that I’ve been swiping from my mother’s closet.

In general, can you describe how your personal style has changed over the years?
I’m pretty young and still trying to figure out—with the help of my stylist, Alex Breed—what my signature style is. Some days I want to look like a hipster kid, and then other days I want to be prim and proper. I really wish I had, like, seven lives so I could go from being a hipster one day to a punk the next. But that’s the great thing about fashion. In a way, it’s like acting, because you can try on all these different roles. When I was younger, my mum used to dress me in, like, lime green leggings with a matching neon jumper and hair scrunch, so I’d say I’ve definitely progressed since then in terms of style.

Aside from Karen Millen, what other brands are you a fan of?
There is so much British talent out there now. Matthew Williamson has always been a favorite of mine, and I am definitely also rooting for up-and-coming designers like Michael van der Ham. I’ve been to two fashion shows before, for Roland Mouret and Christian Siriano, and hoping I can get a break from filming to see some of the shows next month in London.

For more information on Karen Millen and its new #KMTheJourney campaign, visit

Photo: Glen Luchford / Courtesy of Karen Millen

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What You Didn’t Know About the Emmys, Iggy Azalea Steps Into the Shoe Business, and More of the News You Missed Today


Today - Season 63And the Emmy goes to…
Did you know award winners are actually required to buy their Emmy if they want to take it home? Another fun fact: The yellow first-down line shown on broadcasts of NFL football games has won an Emmy. Catch up on all your Emmy trivia on The Huffington Post now, in advance of tonight’s awards. [The Huffington Post]

A chic answer to your dying iPhone battery…
Design company Q has just unveiled a sleek, minimalist bangle that doubles as an iPhone charger, providing you with 60 percent more battery. So Instagram freely, tweet every witty thought, and text to your heart’s content—battery life is no longer an issue. [Refinery 29]

Ralph Lauren gets technical…
Coinciding with the first day of the U.S. Open, Ralph Lauren has launched Polo Tech, a compression shirt that has the ability to read physiological and biological information. It can monitor heartbeat, respiration, energy output, and even stress levels. Throughout the tournament, the shirt will be worn by ball boys and NCAA singles champion Marcos Giron. [WWD]

According to the Romantics Beliefs Scale…
Men are more romantic than women. Yes, you read that correctly. New findings show that guys are apparently more likely to believe in love at first sight, and even place more emphasis on passion in relationships, according to the Romantics Beliefs Scale. [Elle]

Iggy dips her toes in footwear…
Following the likes of Rihanna and Kate Moss, Iggy Azalea (pictured) is the latest celebrity to jump on the collaboration bandwagon. In February 2015, Azalea will launch a collection with footwear brand Steve Madden. This seems like an inevitable next step for the songstress who’s constantly making waves with her risqué style and attention-grabbing outfits. [New York Post]

Photo: NBC NewsWire / Getty Images

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EXCLUSIVE: Daria Werbowy and Mikael Jansson on Nudity in America, Retouching Models’ Knees, and More


BLOG_diptych_1Last week, Interview leaked six different cover images from its September 2014 Photographers’ Issue, and the question is: Who isn’t covering a magazine this month? The magazine paired up A-list actresses and supermodels with major photographers: Nicole Kidman with Steven Klein, Léa Seydoux with Peter Lindbergh, Keira Knightley with Patrick Demarchelier, Daria Werbowy with Mikael Jansson, Amber Valletta with Craig McDean, and Naomi Campbell with Mert and Marcus. The fashion and culture publication turned the tables on the talent involved, enlisting its leading ladies to profile their respective lensman for the occasion.

Interview gave a sneak peek inside the issue at Werbowy’s dialogue with notoriously private Jansson, who shot his frequent subject—they first began working together back in 2003—for the accompanying 20-plus-page spread at his summer cottage on an archipelago near Stockholm. The result was a candid conversation between two industry icons, who discussed the industry’s attitude toward nudity (Jansson had Werbowy pose with a poster from the controversial 1967 film I Am Curious), Jansson’s career evolution, their shared affinity for jazz, rampant retouching, and more.

Below, highlights exclusive images from the portfolio—Interview‘s latest issue hits newsstands September 2—and insights gleaned from the article.


1. Fashion’s attitude toward nudity is backward.

Daria Werbowy: “You take a lot of nudes. For me, I’m very comfortable nude with you. You have a perception of women that I think women appreciate. It’s very different from a random picture of a woman naked. Your perspective is more romantic and more respectful of the female body. It comes from a nice place. So, you obviously saw I Am Curious when you were younger. It was banned in a lot of places.”

Mikael Jansson: “It was banned, but I think it was also the 12th most seen film in America in 1969.”

DW: “Nudity seems to be an issue that America can’t get over in general. I wonder when the day will come when we will finally be OK with it, with the human form.”

MJ: “Things are going backward, in a funny way.”

2. Jansson introduced Richard Avedon to Chet Baker.

DW: “What was that [working with Avedon for two years] like?”

MJ: “It was a fantastic experience. But you had to connect with him outside of photography. I was really into jazz, so I brought my music to the studio and he loved it. So he said, ‘Mikael is in charge of music.’ I had shot Chet Baker in Sweden once before. I showed the picture to Avedon, and he said he wanted to photograph Chet. He said, ‘Let me know when Chet is playing next time.’ I said, ‘He’s playing at a small jazz club downtown.’ He said, ‘Mikael, to be a photographer, you have to do these kinds of things.’ He sent me to the club to ask Chet if I could take his picture.”

3. The best pictures arise from unexpected moments.

DW: “When we went to your cottage by the lake, I felt like I was going back in time—like I was in an old Swedish movie with all the little boats going by. We forget that people live that way still…[that] people do live well and happily and have nice lives in places like that. When you’re taking a picture, how involved are you?”

MJ: “I like to capture the moment. I like to stand back and see what’s going to happen.”

DW: “That’s much more difficult with fashion these days, isn’t it?”

MJ: “But there are those little moments in between—like, if you’re doing hair and makeup and I steal a moment right after.”

4. It’s difficult to put a beautiful visual into words.

DW: “Why don’t you like doing interviews?”

MJ: “I think it’s because I’m not that good verbally. I like to take pictures, it’s like hiding behind a camera.”

5. Werbowy wants photographers to stop retouching models’ knees [Jansson's images here were untouched].

DW: “Where do you think the obsession with retouching comes from?”

MJ: “We get carried away with the technique and with what you can do. You get sort of blind.”

DW: “Girls don’t have knees anymore. I didn’t know people thought knees were so ugly, but they wipe out all the knees. It’s all kneeless people. I think it looks so great to see the real person. I’m not 14 anymore, and I think it’s so much more of a celebration of the human existence to see it the real way.”

Photos: Mikael Jansson / Courtesy of Interview

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