August 28 2014

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2 posts tagged "Alexandra Chemla"

Summer Fridays: Out of Office With ArtBinder App Founder Alexandra Chemla


Burning_Man_PortraitLike the George Gershwin song goes, “Summertime, and the livin’ is easy.” Especially if your workweek is cut short thanks to “Summer Fridays.” The extra hours go a long way in making every weekend seem like a holiday. If you’re short on inspiration for your own Summer Fridays, just look to our new season-long series in which we ask industry people with cool jobs to share how they’ll be spending their free afternoons.

If you’ve been to a party in New York in the past year, chances are you’ve bumped into Alexandra Chemla, the 27-year-old founder and CEO of ArtBinder, a mobile inventory solution for art galleries. And despite her packed off-duty social calendar, the young entrepreneur must be doing something right while on-duty: This summer, ArtBinder raised $3.17 million in Series funding. So even if you haven’t seen Chemla around yet, you’re about to start seeing a whole lot more of her. Here, Chemla shares the Summer Friday plans she is most looking forward to before the hectic fall art season begins.

“I’m really looking forward to attending Burning Man in Nevada’s Black Rock Desert. A lot of people don’t view Burning Man as a place to ‘recharge,’ but it’s quite the opposite for me. I spend every day on the grid and am always accessible via e-mail, phone, and social media, and at Burning Man I’m completely disconnected from the world outside of my surroundings. In this environment, I can be creative and innovative in a way that’s altogether separate from my usual day-to-day.

“So next Friday I’m flying out to L.A. to meet friends whom I’ll attend the festival with. We’ll then fly to Reno; pick up our RV; stock up on food, water, and other supplies; and head out to the desert. The drive takes about three hours. I’m particularly excited about the gift/art project we’ve planned this year. We’re bringing a Polaroid camera so that we can share the pictures we take with everyone on-site. It’s also digital, so I’ll have a reminder of my time away when I hardly have a moment to put my cell phone down this fall.”

Photos: Courtesy Photos

The Art Fair Survival Kit: Remedy Hangovers, Dead iPhones, and Bad Breath


survivalkitArt fairs like Frieze are glamorous occasions for wealthy collectors and casual browsers of fine art, but for the gallery directors and sales teams working the show floor, it can be a grueling experience—exhausting days filled with endless banter and always being “on” despite having a skull-splitting hangover from last night’s parties. For those poor souls, Alexandra Chemla, the 27-year-old founder of ArtBinder, has dreamed up this Art Fair Survival Kit, debuting here today exclusively on The limited-edition kit, done in collaboration with the artist Deborah Kass, premieres for Frieze Art Fair 2014 at Fivestory. All proceeds from the sale of the kits will go to Free Arts NYC, which promotes arts education to underserved children and families. Among the goodies you’ll find inside: blister Band-Aids, Listerine breath strips, an iPhone charger, Kiehl’s lip balm and eye cream, Purell, Advil, and—for those who can find time for sleep—a Kass-designed “Enough Already” eye mask.