Style.com

Style File Blog

november 23, 2009

Trend tracking

Yea, Nay, Or Eh: Jennifer Lopez Hugs The Curves

03:11 PM
It only takes a quick stroll through any fashion-forward boutique to realize that designers...

Dept. of culture

From Brooklyn To Hollywood, An Update On The Costume Institute’s American Women Show

03:11 PM

Shopping alert

Presents Company

02:11 PM

more from the style file blog ›

ALL POSTS TAGGED "Aloha Rag" browse more tags

Shopping alert

At Aloha Rag, The House Always Wins

A store’s in-house label should act as a sort of sartorial caulk, filling in the cracks of its stock for a seamless shopping experience. That’s how Aloha Rag founder Tatsugo Yoda has been working for some time, lining the racks with occasional one-off pieces. But he’s now making it official with the store’s first house [...]

November 13, 2009  3:25 pm

Designer update

See Tokyo Style Minus Jet Lag And Melancholy Displacement

If you’re like me, you get jealous every time one of your friends (and especially your frenemies) say they’re going to Tokyo. After all, it’s home to some of the world’s most fanatical fashion connoisseurs and a breeding ground for avant-garde design talents. (The Kawakubo stable is clearly just the tip of the iceberg.) Well, [...]

January 9, 2009  12:16 pm

Social intelligence

aloha, new york

The Aloha Rag store on Greenwich Street has been open for a few months now, but that didn’t stop owner Tatsugo Yoda from throwing his New York City outpost a belated coming-out party on Sunday night. Befitting the store’s Hawaiian roots, the all-white Aloha Rag space was lit up like the inside of a tanning [...]

September 9, 2008  10:04 pm