50 posts tagged "Altuzarra"
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Within the fashion set, Joseph Altuzarra is a widely recognized name. If there was any question about that, he cemented his status as a big-boy designer in June when he took home the CFDA Womenswear Designer of the Year Award. But his reputation with the masses remains yet to be determined—he’s convinced shoppers don’t even know how to say his name. Not yet, anyways.
When his new collaboration for Target is unveiled globally in stores and on Net-a-Porter on September 14, that’s likely to change. In the mix are variations on his elevated, everyday pieces, favorited by the likes of Carine Roitfeld and Vanessa Traina Snow, including a striped button-down shirt, tailored blazers, and a three-quarter-length skirt with a thigh-high slit. And, luckily for anyone who has ever coveted his over-the-top trenchcoats, he’s offered up a khaki one of the more affordable persuasion.
“I am really excited about the trenchcoat—it looks incredibly expensive,” he tells Style.com of his favorite item in the nearly 50-piece collection (prices range from $18 to $90), which has been more than nine months in the making. “The fit on everyone who has tried it on has been phenomenal.”
Model Eva Herzigova was one of the few lucky enough to give the pieces an early test run. The designer chose the Czech beauty as the Altuzarra for Target campaign star. “We wanted to speak to a woman and not a girl,” he says. “It’s not so much about age but more about a certain level of sophistication and maturity and the way that you think about your style. That’s something that is very Altuzarra. Eva is someone who I felt really strongly embodied that person.”
Though the Altuzarra customer profile might not align with the typical Target shopper, and vice versa, the designer says there is a meeting point for the two. “In a way, it’s a different audience, but you are still talking to women who have very busy lives, and they want clothes that don’t hinder them but that work for their lifestyles.”
Here, in this Style.com exclusive video, catch a first look at some of the pieces and watch the designer talk about the forthcoming collection.
Congrats to Joseph Altuzarra, who won the CFDA Award for Womenswear Designer last night—though we can’t say we’re surprised. During New York fashion week, his show is always one of the hottest tickets in town, and his woman is always as powerful as she is feminine. I’ve been lucky enough to have invested in a few of his pieces over the years, and now that Pre-Fall is hitting stores, I want his navy-and-red-striped pants. It will be the perfect transition piece—a winner, if you will.
Altuzarra pants, $816, Buy it now
Three cheers for Joseph Altuzarra! The talent won Womenswear Designer of the Year, the top honor at the CFDA Awards, which just wrapped at Alice Tully Hall. Altuzarra, who secured an investment from Kering last year, had some stiff competition in fellow nominees Alexander Wang and Marc Jacobs, but we’d have to say the honor is much deserved. Public School’s Maxwell Osborne and Dao-Yi Chow won Menswear Designer of the Year, beating out Thom Browne and Rag & Bone’s Marcus Wainwright and David Neville, and The Row’s Mary-Kate and Ashley Olsen took the Accessories Designer of the Year accolade, triumphing over Alexander Wang and Proenza Schouler’s Lazaro Hernandez and Jack McCollough.
The third time was a charm for Creatures of the Wind’s Shane Gabier and Christopher Peters, who won the Swarovski Award for Womenswear after being nominated in 2012 and 2013—bravo, boys! And to round things out, Tim Coppens and Irene Neuwirth earned the Swarovski Award for Menswear and Accessories respectively. The big winners were in good company, and shared the stage with such honorees as Tom Ford, Raf Simons, and a crystal-clad Rihanna. As host John Waters put it, “Fashion is power.” Tonight’s celebrated designers and icons certainly have a lot of it. Congratulations to this year’s victors and honorees, all of whom are listed below. Don’t forget to check out our complete coverage of the CFDA Awards, here.
WOMENSWEAR DESIGNER OF THE YEAR
Joseph Altuzarra for Altuzarra
MENSWEAR DESIGNER OF THE YEAR
Maxwell Osborne and Dao-Yi Chow for Public School
ACCESSORIES DESIGNER OF THE YEAR
Mary-Kate Olsen and Ashley Olsen for The Row
SWAROVSKI AWARD FOR WOMENSWEAR
Shane Gabier and Christopher Peters for Creatures of the Wind
SWAROVSKI AWARD FOR MENSWEAR
SWAROVSKI AWARD FOR ACCESSORIES
GEOFFREY BEENE LIFETIME ACHIEVEMENT AWARD
Raf Simons for Christian Dior
FASHION ICON OF THE YEAR AWARD
THE MEDIA AWARD IN HONOR OF EUGENIA SHEPPARD
THE FOUNDER’S AWARD IN HONOR OF ELEANOR LAMBERT
BOARD OF DIRECTORS’ TRIBUTE
News broke this morning that 2014 CFDA Womenswear Award nominee and budding master of sensual style Joseph Altuzarra is the latest designer to team up on a capsule with Target. He follows in the footsteps of brands like Proenza Schouler, Prabal Gurung, 3.1 Phillip Lim, and, most recently, Peter Pilotto. “It just felt like the right moment,” offered Altuzarra when asked why he signed on to create the almost fifty-piece collection of ready-to-wear, lingerie, and accessories, which will hit Target stores, the retailer’s website, and Net-a-Porter on September 14. “I’m so focused on building the Altuzarra universe in the luxury market, but the opportunity to bring my world to a larger audience is really exciting,” added the designer, who secured an investment from Kering last year.
Don’t expect the forthcoming capsule to be a greatest-hits range—Altuzarra thinks that would be downright rude. “I didn’t want this collection to just feel like a rehash of things that we’ve done before. That wouldn’t be fair to the Target customer—almost like I didn’t put any effort into it. And it wouldn’t be fair to the Altuzarra customer who might want to buy something new and interesting that we’re not doing for our own line.” Inspired by a world traveler jetting off to far-flung destinations like Paris, Morocco, Tokyo, and Mongolia, the range will include hyper-tailored peplum jackets, pencil skirts, and trenchcoats, all with special details, like embroidery. “I didn’t want to assume that because we were doing a collection with Target that it suddenly had to be a much less interesting product. The collection has to stand on its own, and it is details, volume, and tailoring that make a piece feel rich and special.” The fabrics, too, will lend a luxury feel to the lineup—satin georgette, Swiss dot, slinky jersey, faux fur and leather, jacquard, velveteen, and stretch twill are used throughout.
Mass-market collaborations have done wonders for many an emerging brand, introducing the labels to an entire new demographic outside of the fashion (and shopping) elite. But still, there is always the question of whether a team-up of this kind can dilute a luxury brand. And though the collection is being produced largely in China, this is not a concern for Altuzarra. “Target contacted us because of what our brand stands for, and they were very encouraging about having us really develop a collection that was respectful of what the Altuzarra brand means,” said the designer. “Now, that doesn’t mean that we didn’t think about who the Target customer is and what she’s looking for, but it was really about bringing that customer into our world. There’s an appreciation for overall good product no matter what market you’re shopping in, and Target and I were on the same page about wanting to produce perfect, uncompromised garments.” Said uncompromised garments will all ring in at less than $100. With that in mind, we bet this collection will appeal to loyal fans and, more important, gain him some new ones.