35 posts tagged "A.P.C."
Acne Studios is heading to Downtown L.A. Tomorrow, the Swedish brand will open its largest store in the world (and its second stateside location) in the city’s Eastern Columbia Building—a thirteen-story 1930s art-deco landmark with a deep blue and decorative gold facade. “It started with the building, to be honest,” creative director Jonny Johansson told Style.com of his decision to decamp to an unexpected part of the city rather than one of its high-gloss shopping locales. “We can afford to not do what people think has to be done,” he continued. “And we always work with the concept of the space—we like to find somewhere historic and interesting, and then do something contemporary inside.”
The 5,000-square-foot, single-level space was based on Johansson’s own vision. “I tried to not learn the history of the building,” he said. “I just wanted it to speak to me.” The result is a futuristic interior with exposed columns and structural details that fit Johansson’s concept of modernity. The formatted rows of merchandise are expansive, as the store houses Acne’s men’s and women’s ready-to-wear and denim, as well as bags, accessories, and footwear. Though sleek and structural, the design actually embraces Johansson’s desire for privacy. “When you walk through the store, you see columns that create these private areas,” he said, referring to the mazelike floor plan. “I like to stay a little bit more private when I shop, and I think this structure allows for that.” Meanwhile, the flagship’s adjoining ilcaffè coffee shops—one of Johansson’s favorite spots back home—will offer customers a true taste of Stockholm.
Shifting the paradigm of what downtown means to the L.A. fashionscape, Acne’s L.A. flagship seems to be a beacon of what’s to come. Rumors of Aesop and A.P.C.’s arrival are swirling, and the new Ace Hotel down the street is receiving the finishing touches for an early 2014 bow. But at present, local shoppers have plenty to be excited about: In addition to the new store, Johansson has designed a limited-edition scarf (above) that boasts a print of the brand’s new SoCal home. Naturally, it’s available exclusively in L.A.
Acne Studios opens this Wednesday in the Eastern Columbia Building, 855 South Broadway, Los Angeles, CA 90014.
In an age when so many brand collaborations are cooked up in marketing laboratories, few pairings are as organic as A.P.C. x Carhartt. A.P.C. creative director Jean Touitou and Carhartt’s Arnaud Faeh (who heads up the brand’s edgier, somewhat pricier sibling, Work in Progress) came up with it themselves, launching their first menswear capsule for Fall ’10. The unlikely marriage of heritage workwear and Parisian wit was a quietly cool hit.
Now the duo is back with their fourth and final collection. As Faeh tells it, “Nothing is worse than ‘expected’ things.” Fans will be glad to know that there’s nothing hackneyed about the collaboration’s swan song—just plenty of corduroy, denim, and cotton in a series of easy styles. Pieces range from flannel shirts to boxer briefs to classic workmen’s jackets.
Destined to be one of the line’s more coveted items, the If Six Was Nine watch (after the Jimi Hendrix song of the same name) reverses numbers so that, indeed, six is nine, five is seven, etc. On the back you’ll find a blueprint of Touitou’s boat, where he and Faeh often brainstormed—in fact, it’s a recurring design element in the collection. “[It's a] symbol of some really dope times with Jean,” Faeh said. Touitou explains the mind-bending $150 timepiece with his trademark irreverence: “I am tired of social markers, such as expensive watches. And life is absurd—unless some god is involved—so a watch could be absurd, too.”
The partnership of Nick Knight and Kanye West is one of the must-see unholy alliances of the moment. Their latest joint venture, the video for “Blkkk Skkkn Head,” off of West’s new album, Yeezus, arrived today on KanyeWest.com. Why the Web site-only upload? Only on Kanye’s site does the video have its full functionality, allowing viewers (on some browsers, at least) to speed up or slow down the track and video, and to capture stills from it to upload to their various social media feeds. (The snapshot button is an Instagram icon.) As in-your-face as that share button may be, it’s one of the few ways you still can get some Kanye of your own. The product of West’s other recent unholy alliance, his capsule collection with A.P.C., has already sold out.
The story of the capsule collection—emphasis on capsule: It consists of three T-shirts, three hoodies, and two pairs of jeans—that Kanye West designed for A.P.C. has quickly taken on the tinge of legend. “Over two years ago, a visitor to the A.P.C. studio was announced to me as ‘Kenny’…” begins A.P.C. founder Jean Touitou’s introductory note, which has been republished in full on every Web site from here to eternity. The collection hits A.P.C. stores worldwide this morning. For the occasion, the ever-oracular Touitou spoke with Style.com about his most famous collaborator, the “kingdom of dopeness,” and the only celebrities that truly interest him.
How does Kanye West compare as a collaborator to others you’ve worked with? He is famously particular. Did you have any trepidation about working together?
I just love the guy, so whatever. He could want a piece to be baggy and skinny at the same time… [but] oh well, you just find a way.
This collection has been in the works for two years. It sounds like with this process, the devil was in the details. What has the back and forth on design been like?
The devil was in theoretical discussion, not in details. When you deal with a guy who wants to redesign just about anything so it could fit [into the] kingdom of dopeness, it takes some time to just sit and say, “Okay, agreed, but let’s get start on something limited, and we’ll see.”
Were any pieces tried but ultimately cut from the collection? What was the impetus to keep it so small?
No, once the devil of endless possibility was taken care of, we knew exactly what to do. Even from that condensed structure, we edited some colors and even fabric finishes. You keep it small because you just hit and run. That’s what you do. Continue Reading “Exclusive: A.P.C.’s Jean Touitou On His New Collaboration With Kanye West” »