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July 28 2014

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1 posts tagged "Austin Osman Spare"

Borgo Magic

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In keeping with the tradition of using his famous stylish fans as his models (Vanessa Traina, Lauren Santo Domingo, and Kate Lanphear, to name a few), Eddie Borgo brought on V‘s Cecilia Dean to star in his latest ad campaign. “Cecilia was a natural progression for us; she exemplifies all those mysterious, sexy elements of a woman with effortless style,” Borgo tells Style.com. “I was so nervous, at first, to ask for her participation, but so thrilled when she accepted at a friend’s dinner party in Paris.” The collection was inspired by magic and the occult, referencing the work of British occultist Austin Osman Spare and Robert Mapplethorpe’s projects outside of photography. “The connection between the two artists was their ability to create imagery that was simultaneously strong as it was elegant and refined,” explains Borgo. His translation of the two artists’ work came in the form of geometric shapes, like stars and pentagrams, which he then covered in white powder “to evoke the feeling of lace.”

For the shoot, he enlisted his go-to team: stylist Keegan Singh and photographer Paul Maffi. Here, catch Dean in action in this Style.com exclusive video along with a shot from the campaign.

Photo: Paul Maffi