Spring was in full effect last night at the Hollywood launch party for the latest KH + CH collection, a sunglasses line Kate Hudson designed for Chrome Hearts. Party guests arriving at the retailer’s Robertson Boulevard flagship walked into an outdoor oasis, surrounded by hedges high enough to keep the paparazzi at bay and conceal a candlelit courtyard filled with pink peonies and birdcages. They were greeted with kumquat coolers and cucumber martinis from Nobu.
“We wanted it to feel springy,” Hudson said of the event while standing underneath a light-strewn tree. Her design partner, Laurie Stark, who founded Chrome Hearts with her husband, Richard, expanded on the decor inspiration: “Whimsical, nature, light bright, and representative of my relationship with Kate.”
Steven Tyler, Fergie, Rachel Zoe, Brooke Burke-Charvet, Gareth Pugh, and deejay Samantha Ronson mingled while a quartet of three violinists and a cellist played orchestral versions of alt-rock, including nearly all of Radiohead’s The Bends. Display cases showed off KH + CH’s sunglasses and jewelry lines, including another jewelry collaboration to come consisting of angular diamond pavé earrings, rings, and bangles that Hudson and Stark both wore.
Fergie, who counts herself a fan of Hudson and Stark’s jewelry collection, offered her take on their partnership: “The jewelry line is very rock-star girlfriend, taking Chrome Hearts in a more feminine direction. Laurie and Kate are like sisters. They’ve been best friends for a very long time and I think that shows in the line.”
Tyler also gushed about his fondness for Chrome Hearts. “My man bag: Chrome Hearts. My plunger at home: Chrome Hearts. I’ve even got a tube of KY Jelly that’s Chrome Hearts, but that I never use,” he joked. In all seriousness, though, “I love those guys. They’re so decadent. Wherever I go all over the world, I go into Chrome Hearts. Their stuff will last forever. It’s kind of like Louis Vuitton—you’ll have it for another thirty years.”