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July 31 2014

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17 posts tagged "Edun"

Marcus Samuelsson, Food’s Most Fashionable Man

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Chef Marcus Samuelsson has a string of impressive accolades for his achievements in the food world, ranging from multiple honors from the James Beard Foundation to becoming the youngest chef ever to get two three-star reviews from The New York Times to beating out 21 other chefs in Bravo’s Top Chef Masters competition. But the New York-based chef has got fashion cred to match—Samuelsson made Vanity Fair‘s International Best Dressed List last year, along with Kate Middleton, Tilda Swinton, and Carey Mulligan. He was also hand-selected by Bono and Ali Hewson to star in their Fall ’11 menswear campaign for their clothing line Edun. (Fittingly, Bono and Hewson hosted the party to celebrate the campaign launch at Samuelsson’s Harlem restaurant Red Rooster. Trust us, fashion folk made an exception to their juice cleanse diets that night to try some of his award-winning comfort food.)

Over the weekend, Samuelsson guest-cooked a four-course dinner at Sole East Resort’s The Backyard Restaurant in Montauk to celebrate his latest accomplishment, his memoir Yes, Chef. The book chronicles his incredible journey, from becoming orphaned in Ethiopia at a very young age to growing up in Sweden (where he learned to cook from his new grandma Helga) to cooking President Obama’s first State Dinner. Samuelsson took a break from the kitchen (where he was cooking up gravlax, striped bass, berbere roasted chicken, and more—all dishes he writes about in his tale) to talk with Style.com about the tome, his personal style, and his thoughts on the relationship between food and fashion.

What has the response been to the book so far?
The other night we did a dinner at Red Rooster so people could have a dialogue about the book. So many people are interested and excited about it. Whether they are chefs or not, I just want people to identify with it. When you cook recipes from a book like we did at Red Rooster and at the Sole East dinner, it is so interesting to get other people’s take on it [the book] and I also think they get a richer experience tasting the food and flavors mentioned in my story.

What food in particular holds the most sentimental value to you?
Meatballs, for me, will always remind me of being 7 years old and cooking them with my grandmother. It is not the fanciest, but it was a taste that was with me until I came back to Ethiopia.

The relationship between food and fashion has always been an interesting one. What do you think about that relationship?
I think there are a lot of similarities. You have to travel if you want to be a great designer or a great chef. You have to work for a big chef, you have to work for a big designer for a while before you go do your own thing. I have a lot of designer friends, like Jason Wu, and it is the love of the craft that we share. Real designers do it for the love of the craft and the same thing with chefs—they would cook regardless.
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Franca Talk

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Vogue Italia editor Franca Sozzani has been hard at work fulfilling her duties as the first-ever Goodwill Ambassador for Fashion 4 Development, producing the African issue for L’Uomo Vogue and initiating global commerce partnerships with retailers like Yoox.com. Yesterday, she made her way to NYC for a roundtable discussion at the United Nations to talk about the organization’s progress and upcoming projects. She was joined by other fashion heavyweights committed to creating jobs in communities and sustainability around the world through fashion, including EDUN CEO Janice Sullivan, president of the Accessories Council Karen Giberson, and F4D founder Evie Evangelou.

Of the experience thus far, she told Style.com, “I learned that nothing is impossible. I already knew, but now I am sure.” She continued, “We met so many young people [while traveling around Africa], some of them are very talented and some are not—not all of us could be the editor in chief of a magazine, everyone has a different story. But I put this group of designers together and they made a good collection and it sold out in two weeks on Yoox.” Sozzani admitted she has identified several talented African designers who might some day land their collections on the runways in the major fashion cities and that she’s currently working on a partnership with Saks to showcase some of these designers. For now, however, the plan is still in its earlier stages. “We don’t have money to make a showroom for them yet. I am the showroom,” she said, laughing.

In the meantime, they are striving to establish fashion business partnerships in Africa like China and Brazil have set into place. Sozzani pointed out, however, that the situation in Africa is not like China. “No one ever told them the richness of their work is worth more than they are getting paid for their craft,” she said. She has started trying to change that by prompting major designers to create small collections and have them produced in Africa. “It doesn’t mean the clothes will look African, it just means they are being produced there and creates more jobs. Lots of designers are joining us on this,” she said. On the subject of major designers, it was announced that the organization has a big project lined up with the likes of Donatella Versace and Roberto Cavalli, with more details coming on that soon. When reminded that while she was talking about her latest do-good endeavors in Africa, the menswear shows are still in full swing, she responded, “I am not missing the men’s shows; I don’t like them at all. To see a beautiful woman walking down the runway is so different. Some men’s collection are really nice (Prada’s was amazing), but some are just ridiculous, you know?”

Photo: Courtesy Photo

CFDA Unveils A China Exchange Program, Edun Does Its First L.A. Show, Model Caroline Trentini Weds In Theyskens, And More…

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The CFDA has just announced the launch of its China Exchange program, with financial support courtesy of Silas Chou. The CFDA/Vogue Fashion Fund program is expected to become an ongoing one, but it will launch with Proenza’s Jack McCollough and Lazaro Hernandez shipping out to Shanghai and Uma Wang visiting New York this spring. [WWD]

Czech model Eva Herzigova, famously the body of Wonderbra, is in a new film entitled Cha Cha Cha. The model has made brief appearances in a half dozen films, but her role in this Italian movie is not yet known. [Telegraph]

Ali Hewson and Bono hosted Edun’s first Los Angeles runway show on Saturday night. Colin Farrell, Gela Nash-Taylor, and John Taylor all turned out to celebrate the line’s launch at Neiman Marcus. [WWD]

Model Caroline Trentini married photographer Fabio Bartelt over the weekend in an Olivier Theyskens-designed gown. The dress, with its lace V-neck, sweetheart bodice, and full skirt, bears a strong resemblance to Kate Middleton’s iconic McQueen wedding dress. [Styleite]

Photo: Joe Schildhorn / BFAnyc.com

The Pioneers Party

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“I first went to a Bono concert when I was pretty young with my dad,” Neil Blumenthal, who co-designs Warby Parker with David Gilboa, told Style.com last night at a party for Bono and Ali Hewson’s co-founded clothing line, Edun. “It was kind of surreal to work with him, but at the same, you realize he’s just a normal guy.”

The Warby Parker designers, along with a host of do-gooding guys, including jewelry designer Waris Ahluwalia and chef Marcus Samuelsson, were hand-selected by Bono and Hewson to front Edun’s Fall ’11 menswear campaign. Last night, the “pioneers” convened in Harlem at Samuelsson’s Red Rooster comfort food restaurant to celebrate, with the likes of Michael Stipe, Julie Gilhart, and Loomstate’s Scott Mackinlay Hahn on hand.

“It’s nice to be in a new area and not at Lincoln Center,” one guest said to Hewson, with Bono standing nearby. Two people who couldn’t make it up 125th Street last night were Gwen Stefani and Gavin Rossdale—good friends of Bono and Hewson. “Gwen is not in town because she is recording her album right now, and Gavin would normally be here, but he likes tennis a lot, so the U.S. Open won out.” Would Hewson ever consider teaming up with the rock star designer? “That would be amazing to do an Edun collab with her—Gwen is the real deal.”

Photo: Joe Schildhorn / BFAnyc.com

The Next Dimension Of Miranda Kerr, The Perfect Cuff For Suedeheads, Closets Of The Rich And Fabulous, And More…

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Are we seeing more Miranda Kerr than usual? Actually, with the Australian Angel’s new Steven Meisel-shot Vogue Italia cover (pictured), we are—it’s the first fashion mag in 3-D! [Vogue Italia]

Louis Vuitton’s “Core Values” ad campaign soldiers on with three new stars: Bono, wife Ali Hewson, and (gasp!) some non-LV apparel. Hewson and Bono wear items from their eco-friendly (and LVMH-owned) Edun line in the new shots, along with Vuitton’s own goods (and the first-ever made-in-Africa Vuitton piece—the dangling charm hanging off Hewson’s bag). [WWD]

Does anyone need a Tom Binns cuff emblazoned with the complete lyrics to the Smiths’ “How Soon Is Now?” Probably not. But are we glad Racked turned it up? Absolutely. [Racked]

Take a tour through the L.A. home of Decades’ Cameron Silver. Try not to be too jealous of his shoe closet. Just try. [Opening Ceremony via Refinery 29]

Photo: Steven Meisel/Courtesy of Vogue Italia