17 posts tagged "Erin Beatty"
The CFDA Fashion Awards are set for June 3 (tune in the following morning to watch the exclusive broadcast here, on Style.com), and to introduce the designers nominated for the 2013 Swarovski Awards, the crystal house has created a trio of films. Over the last few weeks, we’ve been debuting the shorts. Today, we release the third and final film, which introduces the nominees for Swarovski’s Award for Womenswear. Get better acquainted with Creatures of the Wind‘s Shane Gabier and Chris Peters, Cushnie et Ochs‘ Carly Cushnie and Michelle Ochs, and Suno‘s Erin Beatty and Max Osterweis, above.
The Swarovski Collective has helped over 150 fashion talents since its inception in 1999. This season, the crystal house’s initiative has given its support (and its stones) to fourteen cutting-edge talents. To celebrate and document the designers’ creative processes, Swarovski has produced behind-the-scenes films that follow every label on its journey down the Fall ’13 runway. Style.com will be giving you exclusive looks at two of Swarovski’s videos from each of the four fashion weeks. Next up is Suno, who, designed by Erin Beatty and Max Osterweis, showed its Fall collection on Friday. To view all of our Fall ’13 Swarovski films, click here.
As we enter into a month of fashion shows, we’ve asked some of this season’s biggest stars and most anticipated new talents to offer a sneak peek. Naturally, it’s a busy time for everyone—designers and fashion watchers alike—so we’re pioneering the split-second preview: tweet-length previews at 140 characters or less. To view all of our Fall ’13 previews, click here.
WHO: Suno, designed by Erin Beatty and Max Osterweis
WHERE: New York, NY
WHEN: Friday, February 8
WHAT: “Medieval tapestries + dark heavy brocades inspired modern armor. Sporty tech fabrics, intricate seaming + varied proportions create contrast.” —Erin Beatty and Max Osterweis. The designers sent us an inspiration image, above.
On Friday afternoon, Tracy Reese (left), Maria Cornejo (center), and Suno’s Erin Beatty (right) assembled for “One of a Kind: Individuality, Integrity, and Innovation in Fashion,” a panel discussion hosted by Style.com’s own executive editor Nicole Phelps as part of the 14th annual Initiatives in Art & Culture fashion conference. The three designers touched upon topics ranging from social media to personal time management to dressing Michelle Obama, which each speaker has crossed off her bucket list. Of the latter matter, Reese (who most recently outfitted the First Lady for her Democratic National Convention appearance) said, “That evening was huge for my business, but people kept talking about the dress and I was like, what about her amazing speech?”
The designers are all keenly aware of the pressures facing working women—i.e., those without the time for several outfit changes a day. “Wearing the same thing all day long is the definition of a modern woman,” Beatty opined. “With social obligations in the evening, you get up at 6:45 a.m. and go until midnight. You change your shoes and put on lipstick, and that’s it,” Cornejo said. “I keep a curling iron in my desk,” chimed in Reese, “and assume our customers’ days are just as busy.”
The Internet cropped up as both a positive and a negative. With new collections posting instantly online, Cornejo said, “It’s very hard for anything to feel surprising anymore.” Reese concurred. “It’s difficult to focus the customer on what’s available in stores now because she’s thinking about what’s next. By the time the clothes hit stores months after the show, they’ve already been so exposed on the Web.”
But ultimately, that pressure to keep going back to the well is what drives the designers forward. “It’s indescribable how empty you feel right after a show,” Beatty said, “but that’s what makes us do it again every season.”