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9 posts tagged "Escada"

Comme Together, Beyoncé Stays Local, And More…

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The highly anticipated William Rast retail rollout has begun, and it’s “aggressive.” Sounds like Justin‘s bringing sexy back again. [WWD]

Finally, an uplifting recession scorecard report: Shoe sales are way up. We swear we had no idea. [NYT]

The first Comme des Garçons/Beatles collection image is out. We were hoping for less apple and more strawberry field. [WWD]

It looks like we may get to keep Beyoncé all to ourselves. Her Malaysian concert was a no-go, and now Egypt has declared her tour an “insolent sex party.” Sounds horrible, right? [USA Today]

Donatella confirms rumors that Georgia May Jagger (our latest Beauty Icon) is the face of the new Versace campaign. This, plus Daisy Lowe’s new Louis Vuitton booking, means we are officially in hot British rocker progeny overdrive. [WWD]

Karlie Kloss totally knows how to change your oil. Explore the inner workings of models’ minds on www.modelsaresmart.tumblr.com. [HuffPo]

Escada: Saved! The label has finally been acquired. [WWD]

Photo: Courtesy of Comme Des Garcons

The Olsens’ Shades, Heidi’s Babe, And More…

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The Olsens are adding eyewear to their fashion repertoire, with plans to launch a collection for The Row this spring. The shades come in four classic shapes (oversize? check) and will retail from $325 to $390. There’s a joke in here about seeing double, but we’ll spare you. [WWD]

L.L.Bean makes a play for a chicer customer. L.L.Bean Collection, “aimed at a younger and more urbane audience,” features Maggie Rizer in the ads and Rogues Gallery’s Alex Carleton in the designer chair. Expect reworked favorites like the duck boot, their classic canvas tote, and plenty of other “WASP casual” attire. [WWD]


Heidi Samuel, née Klum, and hubby Seal welcomed their fourth child, Lou Sulola Samuel, on Friday. [Us Weekly]

Kanye West’s fashion line, Pastelle, launched very quietly yesterday and then…it disappeared. Reports vary, but we’ve gathered that while Pastelle is never coming out, the rapper does have another line in the works. Based on this lookbook goose chase, we won’t get our hopes up. [High Snobiety]

The Limited’s Soho pop-up shop pops tomorrow. But this is not your middle school brand: The suiting has “interesting necklines” and there will be rompers aplenty. [WWD]

If the rumors are true, Escada is next in line to be saved from bankruptcy. Take that, economy. [Vogue U.K.]

Punching and posing. Arlenis Sosa likes boxing, Oscar de la Renta, and besties Jourdan Dunn and Karlie Kloss. [W Magazine]

Photos: Courtesy of The Row

Escada’s Last Week, JT’s Country Living, And More…

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Escada joins the recession deathwatch; the label plans to file for insolvency this week. For those unfamiliar with business euphemisms, that, sadly, means it’s broke. [WWD]

Obese mannequins, yards of polyester, and shoes that might “emit sounds of heavy panting” are only some of the wonders awaiting you at JCPenney’s midtown Manhattan flagship. Well, get going! [NYT]

Justin Timberlake‘s new pad is in…Connecticut? The singer’s Greenwich house comes with a spa, pool, pool house, and a lifetime supply of popped-collar polo shirts. OK, we may have made that last one up. [Page Six]

Jewelry heists have occurred all over France, and now the U.K. is catching on to the trend. Estimable jeweler Graff is £40 million poorer after a robbery at its Bond Street store in London last week. [Vogue U.K.]

Photo: Sherly Rabbani and Josephine Solimene

Damiano Biella On Escada’s New Look

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Think of a fashion brand as a seafaring vessel. The bigger the brand, the bigger the boat, and when a brand is as massive as Escada, with 420 stores around the world, hundreds of retail accounts, thousands of employees, millions of dollars in sales, etc.—the apt metaphor is a cruise liner. Now imagine trying to turn one of those monsters around. That is the task with which Damiano Biella has been charged. Almost two years ago, Biella was appointed creative director at the storied brand founded in 1978 by Margaretha and Wolfgang Ley. Prior to his arrival, Escada had found itself a little, well, at sea. Biella has made quick work of changing that. He’s earned Escada a new crop of glamorous fans, among them Naomi Watts, who wore a pale yellow, empire-waist Escada gown to last year’s Oscars, and Hilary Swank, who turned up at Saks Fifth Avenue’s fête for the label earlier this month. Ostensibly a celebration of the brand’s holiday clothes, the event felt, more accurately, like a coming-out party for the new-and-improved label that Biella has conceived. Here, he talks to Style.com about steering the good ship Escada back to port.

How did you wind up at Escada?
Prior to taking this job, I spent three years as design director at Valentino and had the luck to work with him directly on both the couture and the ready-to-wear. Before that, I was the creative director at Carolina Herrera. I think my experience suggested that I understood the woman Escada was trying to reach, and in particular, that I had a grasp of the American market. So, they approached me, and here I am.

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