33 posts tagged "Fashion East"
Last week, i-D rolled out its eye-popping new Web site, i-d.co. Having launched with a collaborative M.I.A. x Kenzo music video, the iconic magazine’s new online home will offer full-bleed imagery, quirky videos starring personalities such as Rick Owens, Lily McMenamy, Sky Ferreira, and more, and, soon, an interactive social-media component. The Web venture, which was feted at a veritable runway rave in New York last night, is a decidedly high-tech move for the publication, which, founded by Terry Jones in 1980, earned cult status because of its gritty fanzine approach to documenting London’s creative culture. Of course, it also helped that, early in their careers, photographers such as Nick Knight, Mario Testino, and Juergen Teller shot for the publication, and Kate Moss, Naomi Campbell, and even Madonna winked for its covers in their youth.
The site is thanks in part to Vice—the forward-thinking, in-your-face, Brooklyn-based media company that acquired i-D last December. “Vice’s whole push was to take i-D into the digital realm, which it wasn’t. We had a Web site, but it’s nothing like what we have now,” offered i-D editor Holly Shackleton. “Vice has been incredibly respectful. They haven’t been involved in our editorial choices,” she added. “They’ve just given us the digital know-how and business sense to start something new and launch the site.” More developments are on the horizon. i-D will soon open an office here in New York, and Jones, who’s been with the publication for the past thirty-three years, will take a notable step back. “He’ll always be on the masthead as founder,” offered Shackleton, stressing that while he’ll still be somewhat involved, he’s looking to spend more time with his family.
The Web site’s launch party in West Chelsea was a fitting display of fresh, edgy clothes and pioneering technology. In partnership with Samsung, the magazine flew over three of London’s hottest new talents—Ryan LO, Claire Barrow, and Ashley Williams (all Fashion East alums)—and had them present their collections in a holographic show. It was one-part IRL models (including Hanne Gaby Odiele), one-part virtual projections. Audience members (M.I.A. among them) could hardly tell who was real and who was simulated as the catwalkers danced amid computer-generated acid rain and floating gemstones. The crowd bounced and, at some points, fist-pumped to the EDM runway tunes. And even though partygoers were sipping champagne, the event exuded the underground cool that made i-D a force in the first place. “i-D has always been a global fashion community, and we hope the new site will encourage that,” said Shackleton. “We wanted to introduce these young British talents to a New York audience. They’re all future stars, without a doubt.”
Take a look at i-D‘s new online digs at www.i-d.vice.com.
Believe it or not, it’s already time to start talking about Fall ’14. This morning, the British Fashion Council announced the upcoming season’s NewGen Men recipients: Ten (the largest number since the platform was launched in 2009) emerging labels will receive Topman-underwritten funding to present at the London Collections: Men shows in January. Alongside such returning names as Shaun Samson—who made strides during Spring ’14 with his reflective BMX-inspired shapes (left)—and Astrid Andersen, NewGen Men welcomes three freshman brands to its roster: ready-to-wear label Common, former Fashion East star Kit Neale, and innovative footwear designer Diego Vanassibara. For a full list of this season’s NewGen Men recipients, visit the initiative’s Web site.
Watch out, Givenchy Bambi sweatshirt. For their latest project, the Fashion East crew has given fantasy characters their own, very East London treatment, and the results are filled with quirky tongue-in-cheek charm. Ever After High is the recently released Mattel line of dolls that—meant to be the children of famous fairy-tale characters—are creating a buzz among kids 10 and under. To its credit, Mattel is doing a pretty good job of including mom in the party: It’s asked Fashion East alums Ashley Williams, Claire Barrow, Ryan Lo, and Bobby Abley to give their take on the toys via a handbag.
Using dolls like Apple White (Snow White’s daughter), Blondie Lockes (Goldilocks’ offspring), Raven Queen (the Evil Queen’s wee one), and Madeline Hatter (the Mad Hatter’s little girl) as references, the designers were certainly not at a loss for inspiration. Abley’s gym bag boasts a hapless bear, Lo’s oh-so-sweet pompom-embellished offering is sure to be a conversation starter, and Barrow’s lush purple velvet creation is embellished with a smashed mirror that reads, “Who is the fairest of them all?” The kicker is the plush raccoon bag envisioned by Williams (who, it should be noted, sent shark purses down her Spring ’14 catwalk). With its little mask and multicolored tail, it’s instantly covetable: Better keep it on the highest shelf in your closet, where daughters cannot reach.
Each handbag comes in a limited edition of three and will be available at Selfridges in London from October 18.
See that bat attacking Cara Delevingne’s face? That’s a hat by Stephen Jones for Giles Deacon, who, if you may recall, gained street-style traction a couple of seasons back with his adorably plush triceratops purses. As it turns out, the animal-as-accessory trend is back for Spring ’14, spearheaded by Jones x Deacon’s vampiric topper. But not all in this animal kingdom is nocturnal.
Things were sunnier at Moschino Cheap And Chic, thanks in part to a Crayola-pink lawn flamingo purse, which complemented the collection’s overarching Barbie-goes-to-Basel (Miami, not Switzerland) theme. Cheek has always been part of the Moschino vocabulary, but this felt particularly grin-worthy.
The buzz factor, though, belonged to Ashley Williams. Showing under Fashion East, the much-hyped designer offered stuffed-hammerhead shark purses, which rounded out her nautical-themed lineup with good-humored aplomb. And who was spotted eyeing Williams’ wares from the front row? None other than Harry Styles, who, we think, would look rather fetching carrying Williams’ deadly fish as a “murse.”
On September 4, matchesfashion.com will launch a six-piece, limited-edition collection with illustrator and designer Claire Barrow. And, in keeping with the designer’s rocker mentality, it comes with a pretty tough theme: girl gangs. Employing her signature DIY aesthetic, Barrow has hand-painted leather biker jackets and clutches (one of each debuts exclusively here) with images of three crews of ladies, which she has named after the elements: Ember for fire, Jewel Lake Ritual for water, and Earth’s Angel for earth and air.
The 23-year-old designer, who will present with Fashion East for the third time during the upcoming London fashion week, has attracted more than just a few high-profile fans since she launched for Spring ’13. Both Rihanna and Jessie J are devoted customers, ordering items for both on- and offstage, and Barrow has built up a cult following worldwide, proving that the rebellious, punkish spirit is alive and well.
Barrow told Style.com that she enjoyed the matchesfashion.com collab because the retailer didn’t make her soften her look: “I think there was a point when I realized that you could dress differently as a way of rebelling—there wasn’t a time where I thought, I want to do fashion. It just kind of came to me. And it’s been great working with matchesfashion.com because they encouraged me to stay true to my brand ethos. It’s such an amazing opportunity for me to show to a wider customer.”
Claire Barrow’s collaboration will launch globally on matchesfashion.com on September 4. Prices start at £179 for a clutch.