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August 31 2014

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2 posts tagged "Hanaa Ben Abdesslem"

Benetton in Living Color

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For more than two decades, United Colors of Benetton has pushed the boundaries of fashion advertising, blurring the lines between commerciality and social commentary (for example, in the nineties, they launched ads depicting AIDS activist David Kirby on his deathbed, and in 2011, they ran their UNHATE campaign, which featured an image of President Obama and Chinese President Hu Jintao kissing). Spring ’13, while perhaps more direct on the fashion front, is no exception. The brand pulled together a group of compelling personalities, like pink-haired Charlotte Free, Sudanese model and activist Alek Wek, Tunisian model Hanaa Ben Abdesslem, and transgender model Lea T, among others, to celebrate color (while wearing Benetton, of course) in personal video interviews and vivid photographs. Above, the brand has shared an exclusive behind-the-scenes image from what looks like a fantastically rowdy campaign shoot, and below, watch Benetton’s candid video with Lea T.

To view more of the campaign, visit www.benetton.com.

Photo and Film: Courtesy of United Colors of Benetton

Now Visiting: Brazil

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Ah, travel. That magical pursuit wherein one experiences the culture of another land, samples exotic delicacies, and, if traveling via Pirelli Calendar, sees a variety of top models in states of undress. At least, that’s the business as usual. But the Pirelli company unveiled its 2013 calendar in Brazil today, and while it stars a cast of beauties—Brazilians Isabeli Fontana and Adriana Lima, as well as Elisa Sednaoui, Hanaa Ben Abdesslem, Liya Kebede, Karlie Kloss, and Kyleigh Kuhn, among others—this year’s photographer, Steve McCurry, promises less cheesecake. “You can photograph nudes anywhere,” McCurry said at a press conference in Rio this morning. “But these models are clothed, and each of them has her own charity. They are purposeful and idealistic people. So I wanted to photograph them in a special place, and Rio was perfect for this.” (It’s a very different Brazil than was captured in Patrick Demarchelier’s 2005 calendar, also shot in the country, or Terry Richardson’s 2010 take.) Portraits of the models, as well as of Brazilian actress Sônia Braga and singer Marisa Monte, alternate with those of everyday life in the city.

Photos: Steve McCurry / Courtesy of Pirelli