1 posts tagged "Jackie Fraser-Swan"
Everyone knows their Marcs from their Calvins. But as fashion month kicks into gear, we’ll be spotlighting the up-and-coming designers and indie brands whose names you’ll want to remember.
Label: Emerson, designed by Jackie Fraser-Swan
Need to Know: Jackie Fraser-Swan’s label is named for her distant relative, Ralph Waldo Emerson, and it’s in the spirit of his core values of nonconformity, positivity, and self-reliance that she has created her Spring ’14 collection. Riffing on the concept of a “punk-rock garden party,” the looks are equal parts pretty and punk—albeit a somewhat pop-ified version of the latter. Fraser-Swan’s homage to her rock ‘n’ roll youth came in the form of irreverent prints, like a jaunty, Tim Burton-esque black-and-white stripe and a painted houndstooth. Elsewhere, models swanned down the runway wearing floor-length gowns in a kaleidoscopic, acid-hued garden print. A tweedy jacket and miniskirt set would have made Clueless‘ Cher Horowitz proud, and left no doubt that the nineties are alive and well—again. And there was purple. Lots of purple, from a hoodie (fairly dripping in DIY spirit, complete with pins and patches) to exquisitely detailed laser-cut leather leaves that fluttered atop a sheer blouse.
Style.com has the exclusive sneak peek at Emerson’s Spring campaign, starring deejay and girl-about-town Mia Moretti. “They brought bundles of flowers and covered the wall with daisies—obviously I was right at home,” Moretti said of the shoot, which was lensed by Kenneth Cappello and styled by Masha Orlov.
She Says: Post-show, Fraser-Swan evoked Emerson’s Spring woman in a few words: “She is a leader, not a follower. She is not afraid to be herself or stand out in a crowd. She is intelligent and can think for herself.”
Where to Find It: Shopbop, Swank, and Sloan, among others.