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September 1 2014

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3 posts tagged "Julia Sarr-Jamois"

H&M’s Got Other Stories To Tell

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H&M is on a roll these days. In quick succession, there was the recent Becks “bum double” drama (read: mega publicity), the Paris fashion week show, and, for the hat trick, there’s the launch of & Other Stories, the Swedish high-street giant’s new London concept store. Last night, H&M celebrated the opening of the 10,000-square-foot Regent Street space, which is filled with meticulously edited beauty products, jewelry, and fashion. The best part about the whole thing is the knowledge that you won’t have to walk away simpering with desire—even the tightest budgets can afford this stuff. Apart from their in-house designers, who clearly favor architectural shoes and sculpted silhouettes (very Scandi-chic, if we do say), the brand also introduced their “Co-Labs”—temporary collaborations with finger-on-the-pulse talents like The Lake and Stars, Clare Vivier, and Alyson Fox. In other words, the two-story behemoth is the A-to-Z for cool hunters on a budget.

Naturally, the ultrahip store needs some ultrahip ambassadors. “We invited a small group of people—including stylists, DJs, and editors whose style we admire—to our atelier in Stockholm and asked them to put together pieces from our collection,” said Samuel Fernström, who’s head of & Other Stories. Flying the flag last night were Portia Freeman, Valentine Fillol-Cordier, Bat for Lashes (Natasha Khan, left), DJ Misty Rabbit (Mimi Xu), Julia Sarr-Jamois, and Mary Charteris, whose self-styled wares (like an ocean-print suit, a sheer top, a pleat-front skirt, and more) can be seen in the online shop, which launches today. “We chose people who wear things that feel right to them,” added Fernström. Judging by how & Other Stories’ ladies looked at yesterday’s fete, job done.

& Other Stories is located at 256-258 Regent Street in London.

Photo: Courtesy of H&M

Tibi: Styled By Kling

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It’s been a busy year for Elin Kling. With her successful Web site, Style by Kling (currently hosted by umbrella site NowManifest), as a jumping-off point, the Swedish style blogger designed a collection for H&M (the first blogger to do so for the retailer), started up a magazine called StyleBy, and is slated to launch her own clothing line, Nowhere, in October. Now Kling is adding another notch to her belt with a new gig styling Tibi’s Spring 2012 runway show and its Spring ad campaign, which will star Wonderland editor (and fellow street-style blog regular) Julia Sarr-Jamois. (Despite appearing on the same Web sites for months, the stylist and editor-turned-model haven’t yet met.)

On a recent visit to the Tibi showroom, a coffee table littered with empty coffee cups from Starbucks and Le Pain Quotidien revealed that Kling and Tibi designer Amy Smilovic had been hard at work since 8 a.m., putting together looks and hashing out the run of show. “I approach it like I approach my magazine,” Kling tells Style.com. “I want to open with something that pops, then ease into something more relaxed.”

For Smilovic, bringing Kling on board was an easy choice. “Girls want to look like her,” the designer said. (Kling picked up a sharp blazer and laughed. “I just want to wear suits all the time.”) For the past few seasons, Tibi has been moving away from the print party dresses it has been known for and focusing instead on the clean, relaxed kind of sportswear one might see Elin wearing on her blog. “She’s always feminine and put-together, but with a touch of androgyny,” Smilovic said. “It was a perfect fit for us.” Next week, Kling will be buzzing around backstage, adjusting all the models before they do their turns on the runway. For her fashion-show styling debut, Kling’s strategy is simple: “I just want to look at each girl and be jealous of her.”


Photos: Courtesy of Tibi

Ask The Experts:
What Are You Snapping Up This Summer?

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For our latest Shopping Guide, senior market editor Marina Larroude asked a fresh round of style insiders for their ultimate summer picks. This season, designers Eugenie Niarchos, Sara Battaglia, and Jen Kao, stylist Catherine Baba, models Caroline Brasch Nielsen and Alexandra Richards, editors Victoria Young (of Love), Julia Sarr-Jamois (of Wonderland), and Miroslava Duma, and consultant Ramya Giangola fill us in on the Tom Ford cat-eyes, Dries Van Noten kimonos, crochet bikinis, and Louis Vuitton fans they can’t do without—plus a few occasionally surprising details about themselves.

Who drinks almond milk and vodka when the thermostat climbs? Who counts Nancy Reagan as an early style icon? Read on for more.

Click here to visit the Summer Shopping Guide >

Above, left to right: Victoria Young, Caroline Brasch Nielsen, Julia Sarr-Jamois, Catherine Baba, and Caroline Sieber, all shot by Tommy Ton.

Photos: Tommy Ton