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11 posts tagged "Loomstate"

Loomstate’s Gone Surfing


Rogan Gregory and Scott Mackinlay Hahn of eco-chic label Loomstate like to split their time between the city and the beach. And with their new clothing line, SRF+CTY by Loomstate, the designers have found a way to get the best of, or at least seamlessly transition between, both worlds. “We love to surf,” said Gregory, who phoned in from Montauk. “But we work in the city. For us, the balance of urban life and nature is an important yin-yang. And I feel like a lot of people in the past five years have caught on to it,” he mused, noting that he feels the surf-meets-metropolitan lifestyle is becoming increasingly influential in culture and design.

The eco-conscious menswear collection includes shorts, knitwear, printed T-shirts, sweatshirts, and tank tops (which Gregory says are possibly the best thing he’s ever designed) and aims to take gents all the way from their midtown (or, let’s be serious, downtown) office to the waves at Montauk or Rockaway. Based around the concept of “fifty-fifty,” the line’s wares (which range from $65 to $130) are all made from an equal blend of organic cotton and recycled poly (the latter, Gregory explained, helps the clothes keep their shape when they get wet). Many of the pieces are reversible—the idea being that one side is more urban-appropriate, while the other screams “surf’s up!” Have to scoot from the shore to a meeting? Don’t fret. Just put your board down, flip it, and reverse it. This versatility is demonstrated in the label’s lighthearted new film. The video, which debuts exclusively above, shows Gregory and Hahn’s surfer pal skateboarding, goofing off, and navigating the subway with his surfboard (apparently, this is not an uncommon occurrence). “It’s a weird experience when you bring your board to work and take it on the subway,” conceded Gregory. “But when you come out on the other end and see the ocean? There’s something really cool about that.”

SRF+CTY will be available online at, and in Nordstrom and Bloomingdale’s, from March 15.

Sustainable Design Gets A New Home


Steven Kolb was at breakfast this morning at the place he called “the best store in the city”: ABC Carpet and Home. As of now, the furniture and housewares landmark will offer a curated selection of sustainable pieces by CFDA designers, including those who have won the annual CFDA/Lexus Eco-Fashion Challenge, which awards $25,000 prizes to selected designers whose businesses are at least 30 percent sustainable. “Fashion is about change, and these designers are at the forefront of this idea that eco-fashion doesn’t have to be branded independently,” Kolb said today, toasting the 2011 and 2012 winners: Marcia Patmos, John Bartlett, Johnson Hartig of Libertine, Pamela Love, Melissa Joy Manning, and Victoria Bartlett of VPL. Their collections were on display alongside those of Diane von Furstenberg, Donna Karan, and Loomstate’s Rogan Gregory and Scott Mackinlay Hahn.

Sustainability tends to flow in and out of the fashion conversation—”People don’t realize that we manufacture in New York City with stones that are sourced ethically, because it’s not really part of our branding,” Love said, “but I started my jewelry line in my house in Brooklyn because I didn’t realize there was any other way to do things”—but the CFDA is hoping to bring it to the fore. For that, Patmos said, “The shop is really great because it makes the whole thing tangible.” She was so excited at winning the award, she added, that she’d wanted to jump up and down. “But I was at my desk when Steven called me with the news, so I had to contain myself.”

Photo: Warwick Brown

Is Africa Fashion’s Next Big Thing?


What’s the next big thing in fashion? Lately, signs are pointing to Africa. For starters, Franca Sozzani dedicated the entire May issue of L’Uomo Vogue to celebrating the continent’s intrinsic allure and creativity. This year’s International Herald Tribune Luxury conference will examine the growing African middle class as an emerging consumer as well as the region’s potential for manufacturing. And last night, Essence editor in chief Constance White led a panel discussion entitled Design Africa, where she and political journalist Chika Oduah held forth with Rogan and Loomstate co-founder Scott Hahn, Suno head of production Nadiyah Bradshaw, and Bantu swimwear designer Yodit Eklund about the future of design on the continent.

The consensus: There’s plenty to be done, but the potential is great. “China did not become China overnight,” Bradshaw said, going on to explain how at Suno, she helps Max Osterweis and Erin Beatty find ethical workshops and factories and effectively create needed job opportunities in places like Kenya. Panelists mused on the potential of African manufacturing and hoped that one day, a “Made in Nigeria” tag would be as highly regarded as a “Made in Italy” or a “Made in France” one.

In the meantime, people like panelist Enyinne Owunwanne (the founder of online African fashion retailer Heritage 1960) are working to promote Africa’s rising design stars. Owunwanne works with promising up-and-coming designers including Jewel By Lisa and The Summit, as well as artisans in South Africa, Nigeria, and Rwanda, which she features on her site. “Until recently, Africa has largely been underserved within the global fashion and design scene, but the continent has always been chock-full of amazingly talented designers and artists,” Owunwanne told “It was only a matter of time before the world stage started to give due recognition to the talent stemming from Africa. Diasporan trailblazers such as Duro Olowu and Ozwald Boateng set the stage for an appreciation of African designers. The fashion industry has barely tipped the iceberg with African designers and inspiration coming from the continent, though. There is so much more to discover—this is truly just the beginning!”

Photos: Courtesy of Passion Projects NYC

Gisele Adds To Her Empire, An American (Brand) In Paris, Marc Jacobs Heads For The Musée, And More…


New York, get ready for more Balenciaga. Label execs have confirmed that the brand will open a second NYC store, but are remaining mum as to where that’ll be. Our fondest home/greatest fear: Right next door to our offices. [WWD]

Because she doesn’t already have enough going for her, Gisele Bündchen is launching a line of lingerie in her native Brazil. You don’t have to look like her to pull it off but, of course, it could only help. [Fashionologie]

Speaking of looking good, Abercrombie & Fitch celebrated the opening of its first Paris store in typical A&F style: By importing 101 shirtless models to stand around being… well, shirtless (a few of the legion, left). [Style Rumor]

Marc Jacobs is the latest designer to get the museum-retrospective treatment; an exhibition of his work for Louis Vuitton (shown alongside Vuitton’s own pieces from the nineteenth century), will go up next year at Paris’ Les Arts Décoratifs. [WWD]

And because no day is complete without an odd collaboration announcement, get ready for Loomstate for… Chipotle? [Elle]


Shopping Your Part This Earth Day


Here’s an inconvenient truth: Dressing eco-friendly is good for the planet, good for the future, and good for your karma, but many environmentally conscious and sustainable clothes are still lagging in the style department. Just ask John Patrick of Organic, one of fashion’s do-right pioneers. “I’m no Balenciaga, but this crunchy, green-bean crowd thinks that because they are using hideous vegan material, they are saving the world, but really it’s only going to end up at Goodwill,” Patrick (left, with models at his Spring ’11 presentation) tells “The mindfulness of my work only gets stronger day by day, week by week. I’m not in a bubble and I see the reality of the landscape.” Luckily, he’s not the only one. Retailers, labels, and stores are heeding the call for good-looking, good-doing product, from major chains like H&M with its Conscious Collection to upscale green queen Stella McCartney. And more designers every day are pledging to do their part.

Doing that part can be burdensome, many freely admit. “Now [that] hundreds of designers are working in sustainability, it can’t just be any old cotton—it better be damn good organic cotton,” Patrick adds. And Steven Alan, who incorporates recycled organic and ethical materials, primarily from Japan, into his designs, is candid about the difficulty of balancing eco ideals with market considerations. “It’s just frustrating,” Alan says. “We will work to find one fantastic fabric, but it’s exorbitant, especially with cotton prices where they are now.”

But working a little harder—and, yes, paying a little more—is worth the effort. “It’s where things have to be and there’s no going back, I think,” Alan goes on. “The earth’s resources are just getting fewer and fewer. The way of thinking is changing and I don’t think it will change back—it’s not like skirt lengths or something.” Rogan Gregory and Scott Hahn, the founders of Loomstate, agree. “Buying things of higher quality is always a turn-on,” Hahn opines, “and life is better when you are turned on.” To turn you on—ecologically, of course!—we’ve rounded up some of our favorite look-good, feel-good, environmentally friendly clothes, jewels, and accessories. Buying sustainable is a 365-day-a-year mission. But in honor of Earth Day, keep reading for a few of our favorite little reminders. Continue Reading “Shopping Your Part This Earth Day” »