8 posts tagged "Maiyet"
Last week, Style.com declared our hopes of seeing Canadian catwalker Daria Werbowy make a strong comeback at fashion week. We have yet to find out whether we’ll be seeing her on the runways, but in the meantime, we’ve just received the latest shots from Werbowy’s new Cass Bird-lensed online campaign for Maiyet (she also appeared in the label’s Spring campaign). Here, the top catwalker is on location in Chyulu Hills, Kenya (one of the countries where the brand partners with local artisans to work on its collection), showing off the Fall offerings, which are just hitting stores now. Look out for the Maiyet online shop, launching in the coming weeks. Style.com has the exclusive first look at the shots above.
Introducing: Maiyet, a conscious-clothing label that’s similar in ethos to Edun but with an even more luxe sophistication (and price point). Though the brand officially launched for Spring ’12 in Paris, Maiyet’s founders—former human rights lawyer Paul van Zyl, former Band of Outsiders president Kristy Caylor, and Daniel Lubetzky—are celebrating the label’s exclusive arrival at Barneys New York stores this week. The collection ($595–$2,400) of military coats, simple blouses, dresses, and jewelry is so sleek shoppers might be oblivious to the fact that it’s the work of hand-block printers in Jaipur or metalsmiths outside Nairobi. How it works: Maiyet and its design team (a group that hails from the likes of Celine, Calvin Klein, and Ralph Lauren) partners with local artisans in countries around the globe to promote self-sufficiency and entrepreneurship in developing economies. A portion of the profits then goes into training and development. Here, in this Style.com exclusive video (below), a look at the artisans at work on the collection.