4 posts tagged "Matohu"
Tokyo Fashion Week Comes To A Close
For the first time, reporter Misha Janette will report on the best and brightest shows of Tokyo fashion week. To see Style.com’s complete coverage of the shows, click here.
Day 5:
Being the last major day of Tokyo fashion week, it was a coup to see a show that trounced all others. It was Alice Auaa (pictured), a gothic Lolita brand that began as a fringe label. The show told the story of a surreal Alice in Wonderland where the Cheshire Cat wears red plaid overalls and the Queen of Hearts goes in drag. That could be seen in the details such as accordion pleats on early 1900s-style silk pajamas and voluminous bustles on black va-va-voom gowns.
Beautiful People is Japan’s answer to high-end American sportswear, even though the inspiration for the Spring 2013 collection was retro happy-go-lucky Japan. Hip beatnik styles got a pick-me-up for today, meaning circle skirts with metallic foil treatments, cigarette pants in pastel floral prints, and camel-colored leather jackets.
For the final show of the season, G.V.G.V. showed a collection based on an Eden of tropical insects, a concept that came through in pieces like the shiny aurora leather jacket with beetle “wings” or the bright abstract patterns like the markings of exotic critters. The devil-horned hair and mad scientist sunglasses brought out a cunning side to the soft peplum skirts and A-line dresses, and this matched with super-platform creeper shoes made the collection inherently Tokyo style.
Continue Reading “Tokyo Fashion Week Comes To A Close” »
Eastern Flock: Tokyo Hits New York
Dressing for success in the Working Girl sense of shoulder pads and bow blouses may have fallen out of favor. Power dressing, however, never really lost its cachet, according to G.V.G.V. designer MUG. Indeed, “power” was the first word that came to mind when describing her Spring 2009 collection, shown last night at the Altman Building. The designer presented alongside labels Matohu, Hidenobu Yasui, Tiny Dinosaur, and Ylang Ylang for Japan fashion week’s New York jaunt. Backstage post-show, MUG also revealed that her sharply tailored, body-con designs were an ode of sorts to the nineties as well as an homage to fave photographers Peter Lindbergh and Helmut Newton. Though we could totally imagine Linda, Naomi, et al. rocking G.V.G.V. back in the day, the label remains distinctly au courant, hence its presence at both the New York and L.A. branches of Opening Ceremony. Tokyo-based MUG’s first impression of the Howard Street store? “Amazing.” Through February 1, retail exhibitions featuring all of the labels shown will also be on display at Destination N.Y., Theory, Aloha Rag, and Tribeca Issey Miyake.

