2 posts tagged "Mel Bles"
When one door closes, another one opens. Filmmaker Mel Bles applied that old adage quite literally to her new short movie for Fendi, titled Arrival, reflecting the optimism of Silvia Venturini Fendi’s latest menswear collection. In a lab-like setting, a door opens and a male model (clad in Fendi Spring 2013, which makes its runway debut tonight) walks out and then disappears from the frame just as quickly. According to the label, “The video materializes the dichotomy of the collection, its futurism: the point of arrival, here, is also the point of departure.” Style.com has an exclusive first look at the collection and the film.
It might pass on first look for an art-house music video, but the short debuting above is actually from Missoni’s Fall 2011 campaign. But then again, the label has a history of blurring the lines between art, music, and sound for their creative—this is a house that tapped legendary alt-filmmaker Kenneth Anger to make the last one, after all. “The main influence was the fluidity of the clothes,” explains director Mel Bles, who worked closely with Missoni in Venice to create the dance-inspired piece. “To do that, we looked at dance films from the 1920′s, featuring Martha Graham and Loie Fuller—that was really the starting point for this.” And it’s true that the sinuous lines and exaggerated lengths that Angela Missoni sent down the runway for her Fall collection lend themselves perfectly to modern movement. Rather than using dancers, however, they enlisted “biker, True Romance girls” like models Kinga Rajzak, Valerija Kelava, Kristina Salinovic, and Katlin Aas to embrace their inner Grahams.