17 posts tagged "Natalie Massenet"
Natalie Massenet and Roland Mouret go way back, all the way back to both Net-a-Porter’s and Mouret’s earliest days. At London’s Regent Street Apple store last night, the two friends gave a cozy fireside chat to a group of fashion fans. “We’ve seen our businesses grow together largely due to technology,” explained Massenet. “We always had these private conversations about technology so we thought, hey, why not have this chat in public?” So last night they did in celebration of Net-App, the latest gizmo on the site, which downloads shopping info from NAP directly onto your iPhone and iPod. “Needing a computer to shop is so last year,” proclaimed Mouret. “It doesn’t mean you have to be antisocial. It’s all about pushing the levels of access and letting women shop whenever we want,” said Massenet, who needless to say didn’t mind as the crowd twittered and blogged away onto all their various devices. “This is just a culmination of our vision from 1999, to provide access to shopping on every available technology.” The next sci-fi-cum-fashion frontier for Massenet and co.? “Online fitting,” she explained. “We’re always talking to companies who are working on cracking the code.” Avoiding returns because of fit is apparently every e-tailer’s bugaboo. Added Massenet, “The company that comes up with a real solution will be very wealthy indeed.”
Selma Weiser, founder of cutting-edge Upper West Side boutique Charivari, died late last Friday at 84. Famous for giving Marc Jacobs his first job in fashion and discovering Yohji Yamamoto and Ann Demeulemeester, Weiser will be missed. [WWD]
Burberry’s Christopher Bailey and Net-a-Porter’s Natalie Massenet were named Members of the Most Excellent Order of the British Empire by the Queen this Saturday, to which we say, most excellent. [WWD]
Ronnie Wood wants to make you a Liberty of London jersey dress with a matching clutch. You’ve been warned. [Grazia Daily]
My week started off with a trip to London to attend a dinner hosted in my honor by Natalie Massenet and Net-a-Porter. I haven’t been to London in quite some time and was looking forward to going back. After flying overnight from New York, I was taken to Blakes, where I would be staying. I was struck by the eclectic decor; each room is an “environment” and one of a kind. I heard that Mickey Rourke frequented the hotel and wondered if I’d run into him. I loved The Wrestler! After settling in, I headed to the Net-a-Porter headquarters on the top level of the historical Whiteleys Centre, but not before spotting a waffle stand downstairs and indulging in a Nutella-covered slice—delicious. In addition to meeting many British press throughout the day, we launched my first exclusive dress for Net-a-Porter, an embroidered silk sheath done in citron and cream. I was glad to hear that the shipment had just arrived from New York, and that many dresses sold in the hours after it went live. It was back to Blakes for dinner. The restaurant is lovingly decorated in East-meets-West style but with a distinct spin by its owner/designer Anouska Hempel. A fabulous group of editors and Net-a-Porter faithfuls including Lisa Armstrong, Style.com’s Sarah Mower, Jane Bruton, Calgary Avansino, Pippa Holt, Fi Rubie, Lucy Yeomans, and Sam Conti attended and many came wearing my designs—what a lovely surprise! The next morning, before heading back to New York, I took Natalie’s advice and stopped by Notting Hill on my way to the airport to visit one of her favorite vintage shops, One. The store is a fantastic little jewel box filled with vintage treasures. I spotted a thirties beaded gown that was so fabulous; I definitely left inspired. Heading down the street I spotted Sarah Lerfel from Colette. What a coincidence! We caught up briefly before I stopped by Julie’s for a little lunch, where they serve very English dishes such as cottage pie, and Julie herself took our orders. I was happy to have a few moments to take in the city before I wrapped up my 24-hour jaunt.
It always seems as if e-tailer Net-a-Porter is pretty nimble in staying a couple steps ahead of our online needs, helpfully aiding any laptop shopping ventures to function successfully with the least frustration. Today, the site launches another feature that will make getting a fix of Roland Mouret or Rick Owens even easier for NAP addicts the world over: seven boutiques organized by type. There’s the Essentials shop with those workhorse basics like black cardigans from Vince; a Vacation store that covers both snow and sand; a Salon with serious soigné fashion; and the Cutting Edge corner with seriously cool fashion. “We wanted to re-create the in-store shop floor experience by aligning relevant designers,” explains founder Natalie Massenet. “It personalizes the shopping experience and provides customers with an instant connection to the product as they immediately identify which boutique is relevant to them.” Still, there’s no rule decreeing that the Salon girl can’t click over to the Cutting Edge side, and vice versa.
Fashion Week notes from the Net-a-Porter.com founder. Look out for more animated opinions in the days ahead.