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August 2 2014

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2 posts tagged "RentTheRunway.com"

Rent The Runway Scores New Realty On Varick Street

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With their budding high-end designer dress and accessory rental service RentTheRunway.com, Jennifer Hyman and Jenny Fleiss have made runway clothes a reality for the masses. The duo that has been providing women across the U.S. with that “Cinderella-for-the-night experience” has brought the e-service to the next level with their new 250-square-foot West Village showroom. Just opened this week, the showroom offers customers (by appointment-only) the opportunity to sort through more than 200 dresses by designers like Versace and Prabal Gurung with the help of a stylist at their side (at no extra cost). “Personal stylists have been reserved for the very wealthy and VIPs in the past, and Rent the Runway thinks that everyone deserves a stylist experience to look their best around the moments that matter to them,” Hyman tells Style.com. Will RTR be bringing the same sort of luxuries to its fans in other cities? “While there are no immediate future plans for showroom expansion, we are always looking to new ways of bringing women accessibility to luxury fashion, and nothing is off the table,” says Hyman. Here, Style.com has a first look inside the space.

Rent the Runway showroom, 163 Varick St., 4th fl., NYC, (212) 524-6860.

Photo: Courtesy Photo

Hamptons Liv-ing

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In between a weekend packed with events, not to mention the kick-off of London’s Olympic Games, partygoers in the Hamptons made it out Friday night for the Cinema Society and RentTheRunway.com’s beachside screening of director Jake Schreier’s latest effort, Robot & Frank. After dinner by Gabby Karan and Gianpaolo de Felice’s Tutto il Giorno restaurant, the guests and the film’s stars, Susan Sarandon, Frank Langella, Liv Tyler, and James Marsden cozied up on the white couches and blankets by the pool to watch the film, about an ex-jewel thief (Langella) who gets a robot companion (voiced by Peter Sarsgaard), who eventually becomes his heist-mate. “It was very low budget—we were all in that house and there was a 110-degree heat wave and we had no air conditioning and no trailers,” Tyler told Style.com. “That poor robot was baking in the heat,” Sarandon added before the movie got underway. “I found the robot to be easier than some of the people I have worked with.”

While the crowd watched the film outside to the sounds of waves crashing on the beach, Barbara Walters and a few other curious guests snuck inside Jerry and Judy Della Femina’s East Hampton home to get a glimpse of the Opening Ceremony. “I don’t have a television so I have to make an effort to see the Olympics,” Sarandon admitted once the screening ended. “There are always so many beautiful stories though. My son-in-law Kyle Martino is actually calling the soccer for MSNBC, and I don’t know how much Ping-Pong they will show, but I know some of the team that is from the U.S., so I am curious to see that.” (Sarandon is one of the celebrity world’s biggest supporters of table tennis, as a part owner of New York’s Spin Ping-Pong club.)

Saturday would see the annual Super Saturday yard sale and fundraiser for ovarian cancer in Water Mill, but Liv Tyler wasn’t up to face the crowds. “I’m having Super Saturday at my house,” she joked. “I’m renting a farm house here this summer and I like to push wheelbarrows around and ride my pickup truck. That’s my favorite thing—driving all around town in my pickup truck, listening to music from the tape player. With everyone else driving around in their Range Rovers, it’s pretty funny.”


Photos: Billy Farrell / BFAnyc.com